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Leveraging Thought Leadership With Peter Winick - Episode 12 - Tanya Hall
Leveraging Thought Leadership
English - April 26, 2018 03:00 - 23 minutes - 21.9 MB - ★★★★★ - 23 ratingsCareers Business Education businessgrowth corporateleadership leadershipdevelopment organizationaldevelopment thoughtleader thoughtleadership adaptiveleadership aideployment author brandstorytelling Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Publishing your first book or even your tenth book feels like a massive accomplishment, but, in reality, what you do after publishing determines the success or failure of your book in the modern publishing landscape. There's a lot of hard work and hustle still ahead!
Peter is joined by Tanya Hall from Greenleaf Book Group to discuss the path from author to authority after publishing a book in the thought leadership space. Tanya shares the strategies that thought leaders need to manage a successful book campaign, content creation to support the book, and how to advertise and publicize your project for long term success.