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GE Ep 144 [2016]: Drew Sanocki On Why Expanding a Business Too Fast Can Actually Lead to Bankruptcy

Leveling Up with Eric Siu

English - July 23, 2019 13:30 - 29 minutes - ★★★★★ - 294 ratings
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Previous Episode: GE Ep 44 [2014]: The #1 Reason Startups Fail & The Book To Help You Solve This Problem
Next Episode: GE Ep 99 [2015]: How Perch Doubled Their Customers In One Month (and How They Maintained 0% Churn For 4+ Months)

Today our guest is Drew Sanocki, founder of Nerd Marketing. Drew writes about e-commerce and bootstrapped his own retailer in 2003, grew it into a national brand, and sold it in 2012. He now spends his time advising e-commerce executives on how to achieve growth.
In today’s interview we’ll be talking about how expanding too quickly can lead to bankruptcy, how he grew a drop ship retailer from zero to a million in revenue in the first year and a half, and why he pays comedy writers to write his product descriptions.
Click here for show notes and transcript.
Leave some feedback:
What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
Did you enjoy this episode? If so, leave a short review here.
Subscribe to Growth Everywhere on iTunes.
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Connect with Eric Siu:
Growth Everywhere
Single Grain
Twitter @ericosiu

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Today our guest is Drew Sanocki, founder of Nerd Marketing. Drew writes about e-commerce and bootstrapped his own retailer in 2003, grew it into a national brand, and sold it in 2012. He now spends his time advising e-commerce executives on how to achieve growth.

In today’s interview we’ll be talking about how expanding too quickly can lead to bankruptcy, how he grew a drop ship retailer from zero to a million in revenue in the first year and a half, and why he pays comedy writers to write his product descriptions.

Click here for show notes and transcript.

Leave some feedback:

What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed

Connect with Eric Siu:

Growth Everywhere Single Grain Twitter @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices

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