Biden won the US election but the country is still extremely divided. Here's how marketing made that happen

Messaging and marketing have a key role to play in the divided political situation in America. In this episode, we explore how Trump uses messaging to spread polarizing opinions, and how news and social media entities are the channels through which these tensions play out. Tune in for all this as well as to learn the importance of being aware of biases in the media we consume.
TIME-STAMPED SHOW NOTES:
[00:21] Before we jump into today’s interview, please rate, review, and subscribe to the Leveling Up Podcast!
[00:38] Why America is still very divided based on vote counts.
[01:44] BLM vs MAGA and how Trump’s great messaging won him the last elections.
[02:49] COVID and examples of Trump’s messaging that polarizes people.
[03:55] Competing messages between media organizations and Trump.
[04:17] How powerful social media is for spreading polarizing messaging.
[05:05] Curating the information we receive and being aware of its influence.
 
Resources From The Interview:
 
Naval Ravikant on Twitter
 
Leave Some Feedback:
 
 
What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
Did you enjoy this episode? If so, please leave a short review here

Subscribe to Leveling Up on iTunes

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Connect with Eric Siu: 
 
 
Growth Everywhere
Single Grain
Eric Siu on Twitter
 
 
Learn more about your ad choices. Visit megaphone.fm/adchoices

Messaging and marketing have a key role to play in the divided political situation in America. In this episode, we explore how Trump uses messaging to spread polarizing opinions, and how news and social media entities are the channels through which these tensions play out. Tune in for all this as well as to learn the importance of being aware of biases in the media we consume.

TIME-STAMPED SHOW NOTES:

[00:21] Before we jump into today’s interview, please rate, review, and subscribe to the Leveling Up Podcast! [00:38] Why America is still very divided based on vote counts. [01:44] BLM vs MAGA and how Trump’s great messaging won him the last elections. [02:49] COVID and examples of Trump’s messaging that polarizes people. [03:55] Competing messages between media organizations and Trump. [04:17] How powerful social media is for spreading polarizing messaging. [05:05] Curating the information we receive and being aware of its influence.

 

Resources From The Interview:

 

Naval Ravikant on Twitter

 

Leave Some Feedback:

 

 

What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here
Subscribe to Leveling Up on iTunes
Get the non-iTunes RSS Feed

 

 

Connect with Eric Siu: 

 

 

Growth Everywhere Single Grain Eric Siu on Twitter

 

 

Learn more about your ad choices. Visit megaphone.fm/adchoices