In business, if you are in a
leadership position, your most valuable asset that contributes to success is
your people. The sooner you acknowledge this fact and allow them to celebrate
their achievements as a team, the sooner you will experience prosperity.


As a leader, it is essential
that you take charge of the celebration. A differentiation strategy is an
approach that businesses adopt by offering customers something unique,
different, and distinct from what their competitors provide in the market.


Barry LaBov, a two-time
Ernst & Young Entrepreneur of the Year, is a renowned author, speaker, and
brand strategist. With an emphasis on differentiation, Barry advocates for
leaders to discover and promote their brand's distinctiveness to capture market
share and win the hearts of their people. His book, "The Power of
Differentiation.


Win Hearts, Minds and Market
Share," which is distributed by Simon and Schuster, embodies this
philosophy.


 


As the founder of LABOV, a
top marketing training company that serves blue-chip clients, Barry is
well-known for his infectious energy, creativity, and inspiring message. To
learn more, please visit https://www.barrylabov.com/. For additional
information, please visit https://www.labov.com/.