Ohio University reports: While women make up 40% of participants in professional sports, they only account for 4% of media coverage. That translates to less than 1% of athletics coverage on major networks, which is devoted to women's sports.


Just Women's Sports is helping to place female athletes firmly in the spotlight of influence. Just Women’s Sports Inc. is a digital-first consumer media brand dedicated to 100% women’s sports, 100% of the time. JWS brings fans everything they need to see and know in the world of women’s sports across podcasts, social media, and editorial content. JWS is backed by institutional investors Will Ventures, Thirty-Five Ventures, DRIVE by DraftKings, Kleiner Perkins, Ovo Fund, and Supernode Global as well as athlete investors Arike Ogunbowale, Elena Delle Donne, Hilary Knight, Kelley O'Hara, Sam Mewis, and Kevin Durant.


Ben Osborne is the Head of Content at Just Women's Sports. He joined me this week to tell me more about the platform and how they are working everyday to amplify the voices and performances of female athletes both in and out of competition.


For more information: https://justwomenssports.com/


Instagram: @justwomenssports

Twitter: @justwsports


Follow: @justwomenssports