Let's Do The Right Thing artwork

Let's Do The Right Thing

71 episodes - English - Latest episode: 13 days ago -

Advertising's great and the good share their experiences about navigating new technologies, having to go it alone sometimes, and the ways in which they've always tried to do the right thing. Presented by Adam Hopkinson.  

Hosted on Acast. See acast.com/privacy for more information.

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Episodes

Saint Betteridge

April 17, 2024 05:00 - 30 minutes - 69 MB

Exploding business myths is all part of the service here at LDTRT, and one of the fallacies we often find ourself returning to, is the notion that you have to be nasty to get on...Au contraire mon petit ami des années 80! The secret to success in this day and age is being someone so nice, people will always feel like they HAVE to work with you. Step forward Saint Betteridge. Alongside his management skills, Saint's genial air has been at the forefront of the digital transformation of the ind...

Christina Taylor

April 05, 2024 08:53 - 35 minutes - 82.4 MB

Work-Life balance is a phrase we often hear in the modern workplace, but how about devoting your work to something that gives you so much joy, you never want to switch off? Christina Taylor's energy is matched only by her success, which is phenomenal, and her list of achievements is testament to her dedication and ambition. This is a remarkable conversation with one of the most inspiring people we've ever spoken to. Oh, and she represents one of England's most popular footballers, Mary Earps...

Martin Woolley

March 22, 2024 12:04 - 48 minutes - 111 MB

Martin Woolley is the Executive Chair of Make Possible, the investment arm of the What's Possible Group, and has investments in a bunch of startups, including Project Five, the UK's first Commerce Data and Media Specialist. This is an episode packed with insights and opportunities, and when Commerce Data rules the world, you'll remember where you were when you heard this podcast. Presented by our own data guru, Adam Hopkinson. https://www.maplestreetcreative.co.uk/ https://www.pashn.media...

Simon Daglish

March 14, 2024 06:00 - 42 minutes - 97.5 MB

To celebrate our 60th episode, we speak to an industry legend, Simon Daglish. Dags' career has seen him go from GCap, to Channel 4, to Fox Interactive, to ITV, but his work is only half the story. In his spare time he's raised £5m for charity, and many who've worked with him cite him as the best person they've ever worked for. https://www.maplestreetcreative.co.uk/ https://www.pashn.media/ https://radioworks.co.uk/ Hosted on Acast. See acast.com/privacy for more information.

Honor Black

March 07, 2024 10:51 - 19 minutes - 44.2 MB

In the run-up to International Women's Day, Let's Do The Right Thing profiles the achievements of some inspirational leaders. Honor Black is one of the founders of Maiden Cricket, a company designing and creating clothing specifically for those aged 8-17, but the brand's objectives go beyond helping girls feel accepted in the world of cricket. Instead, it aspires to enable long-term change in the sport. And by the way, Honor is just sixteen. Presented by Adam Hopkinson. Recorded in 2023. ...

Mindy Gibbins-Klein

March 06, 2024 09:29 - 34 minutes - 79.9 MB

In the run-up to International Women's Day, Let's Do The Right Thing profiles the achievements of some inspirational leaders. Mindy Gibbins-Klein is a tour de force of energy and positivity. Through keynote speaking, training, and coaching, her work has helped over 1000 thought leaders to get books and articles published and to become sought after speakers. The fact that her philosophies have won acclaim across the world is proof that her ideas are as infectious as her personality. Presente...

Kate Cox

March 05, 2024 10:09 - 29 minutes - 68.6 MB

In the run-up to International Women's Day, Let's Do The Right Thing profiles the achievements of some inspirational leaders. Kate Cox is the CMO of BrightBid, an ad tech company using the latest technology to create amazing results for advertisers. Prior to this, Kate has been the CMO at Moneypenny and GoDaddy. She has an MBA from the Berlin School of Creative Leadership, and is the Co-author of the IPA's New Models of Marketing Effectiveness 'From Integration to Orchestration'​. For anyo...

Ian Millner

March 01, 2024 13:46 - 28 minutes - 65.1 MB

Ian Millner is the Chair and Co-Founder of Iris Worldwide, a leading marketing agency, doing extraordinary things and operating as an alternative to the ad-led supergroups. This is a conversation with ideas and people at its core, and it's clear that part of Ian's success is down to his passion for enabling cultures driven by creativity and curiosity. For anyone thinking about starting their own agency, this is an absolute must-listen. Presented by Adam Hopkinson. https://www.maplestreetcre...

Kuba & Friends

February 23, 2024 10:59 - 34 minutes - 79.9 MB

Kuba is the founder of Kuba & Friends, a new agency bringing together the best of brand thinkers. He was one of the founders and creators of the Eve sleep brand, and as Business Director at Channel 4, he ran the multi award-winning Super-humans, Paralympics campaign. Kuba is a rare breed of those who can both develop and execute great ideas, and this is an episode full of insights from the mind of a creative dynamo. Presented by our own indefatigable genius, Adam Hopkinson. https://www.map...

Ian Harris

February 16, 2024 11:27 - 32 minutes - 75.2 MB

Ian Harris knew agencies had money. He knew agencies wanted to spend money. So, Ian Harris built a business where their money could be spent well. Agency Hackers was set up in 2017 to enable agencies to learn from best practice, and be inspired by some of the brightest in the industry. With live and online events, they now cover areas such as HR, client services, marketing, operations, and agency leadership. This is a special listen for anyone with an appetite for knowledge. Presented by the...

Neil Cunningham & Charlotte Parks-Taylor, Cream

February 09, 2024 08:27 - 31 minutes - 72.8 MB

The story of Cream is a fascinating one, and it's no wonder those leading the way are people of enterprise and integrity. Cream is a full service advertising agency, that not only creates business growth for clients, but also seeks to build a more sustainable and equitable future for everyone. If you want your business fit for purpose in 2024, listening to this is a good place to start. https://www.maplestreetcreative.co.uk/ https://www.pashn.media/ https://radioworks.co.uk/ Hosted on ...

Jason Spencer

January 26, 2024 08:25 - 26 minutes - 61.1 MB

In the first of the three interviews with ITV management, we speak to Business Development Director, Jason Spencer. From writing quiz questions for daytime TV, to presenting at the network's celebrated Palooza, Jason tackles every career move with the same effortless aplomb, and he seems tailor-made for a life at ITV. He's from the south, but his spirit is in Manchester, he's a business leader that never stops thinking about the communities he's serving, and he has a huge appetite for innova...

Nick Manning

December 08, 2023 10:48 - 39 minutes - 91.1 MB

For strategic leadership, there are few in the world of advertising that can hold a candle to Nick Manning. Nick is the co-founder of Manning Gottlieb OMD, was CEO at Ebiquity, and in 2018, he established Encyclomedia, with the aim of improving accountability and transparency in today’s complex industry. This is one of the most compelling conversations you'll ever hear about the state of advertising. Presented by our very own standard bearer, Adam Hopkinson. Nick's article that's reference...

Omar Oakes

December 01, 2023 10:52 - 39 minutes - 89.5 MB

Omar Oakes combines his passion for journalism with his vast experience of the UK and international media industry, and as Editor at the Media Leader he's well placed to provide insights on future trends. In this episode we discuss media platforms, the economic landscape, consumer behaviour, and the evolving characteristics of agencies and their workforces. This is an all-encompassing conversation and a must-listen for anyone with half an interest in the future of advertising. Presented by o...

Matthew Powell

November 24, 2023 10:19 - 18 minutes - 42.6 MB

Warmzilla was founded by family members back in 2017 and has grown to become one of the UK's fastest growing home services brands. It's disruptive character, aligned with an all-encompassing knowledge of the sector has produced an incredibly strong identity, with a language and charm that's as engaging as it is unique. Just days before their first TV ad went live, we spoke to Founder, Matthew Powell about his motivations, the diversification that lies ahead, and about the incredible charity ...

Lady Val Corbett

November 09, 2023 09:09 - 30 minutes - 69.8 MB

Leadership is often about navigating changing tides, but for Lady Val Corbett, it's about making sure everyone has a boat. Empowered by her late husband's legacy of prison reform, Val continues his good work with her Prisoner Re-integration programme, The Corbett Network, alongside her Professional Women's Network. This is a conversation fuelled with insight and passion that will light a flame for greater opportunities for all. Presented by Adam Hopkinson. https://ladyvalnetwork.biz/ http...

Stevie Spring, 50th Episode Special

August 03, 2023 07:41 - 27 minutes - 63.2 MB

To celebrate our 50th episode, we welcome a legend of the industry. Stevie Spring's illustrious career glitters with some of the UK's biggest and best known brands. On top of this, she's a Fellow of both the Institute of Practitioners in Advertising and of the Marketing Society, and holds an honorary doctorate for services to business. This is a remarkable listen that takes us from Stevie's first experience on a Board, aged 16, through her time as Chief Exec at Clear Channel, and her incredi...

Helen Gorman

July 27, 2023 09:11 - 39 minutes - 91.3 MB

Anyone born post 1990 may find it hard to believe the mythology of having to be nasty to be successful, but for the rest of the us, the bastard in the shoulder pads was always the image of a wealthy winner. How times change. As our fourth series nears it's conclusion, one major take-away is how wonderfully charming icons of the industry have become; few more so than Helen Gorman. Helen's been a pioneer for life/work balance, a champion of creativity, and a master strategist with a track reco...

Let's Do The States Thing with Ed Cyster

July 13, 2023 05:00 - 43 minutes - 99.6 MB

Of the most commonly used words in this episode, 'people' comes out top, and for those that know Ed Cyster, for those that have worked with him, or for those that have spent any time in his company, that'll come as no surprise. People seem to come top of every agenda that Ed has. It's why he's such a focused recruiter, and how he's built the 4Media Group into the number one broadcast consultancy in the States; by volume, and by clients. This is a whirlwind conversation on how to launch and g...

Let's Do The States Thing with Keisha Townsend Taitt

July 06, 2023 13:21 - 43 minutes - 99.8 MB

As a business you believe in diversity. You keep it in mind, you applaud it when you see others doing it well, and you never miss an opportunity to share your support. But, if you don't walk the walk, you're in danger of losing more than your reputation. What you need right now is two things; firstly, the courage to never be afraid to ask, and secondly, this roots to branch conversation with the wonderfully inspiring Keisha Townsend Taitt. It's forty of the most important minutes in your lif...

Let's Do The States Thing with Anson Sowby

June 28, 2023 17:46 - 31 minutes - 71.1 MB

I ain't going on no plane fool! Is what Adam Hopkinson said when we began talking about a miniseries, profiling some of the consumer behaviour and creative work that's being done in the States. So it was with some irony that we found ourselves talking to Anson Sowby, who's not only one of the most charismatic and humble leaders we've ever spoken to, he's also a close personal friend of Mr T. This is a brilliant conversation that focuses on the entertainment industry, the gaming sector, and e...

Let's Do The States Things with Katherine Pereira

June 20, 2023 16:39 - 27 minutes - 63.2 MB

Our miniseries of discovering the best business practice in the States continues with a brilliant story about inclusive branding and packaging. Katherine Pereira is a Strategist, specialising in Brand Identities, and through a personal insight, she was able to come up with a simple concept to engage a cosmetics range with 86 million underserved American consumers. Hosted by everyone's favo(u)rite Yankophile, Adam Hopkinson. https://radioworks.co.uk/ https://www.pashn.media/ Hosted on Ac...

Let's Do The States Thing with Wayne Blodwell

June 13, 2023 05:00 - 33 minutes - 76.6 MB

Wayne is Mr Programmatic. People talk about his in-depth technical knowledge, how he knows the industry and its players like no one else, and how his experience and connections make him an invaluable strategic asset. Also by the way, and we quote here, 'he's one of the nicest people ever'. This is Programmatic 101, Stateside. Presented by the well travelled, Adam Hopkinson. Wayne's Podcast: https://www.theadpod.com/ https://radioworks.co.uk/ https://www.pashn.media/ Hosted on Acast. See...

Lee Puri

June 01, 2023 09:41 - 29 minutes - 495 MB

Lee Puri is the Co-Founder of the world's biggest programmatic partner, MiQ. Together, with Gurman Hundal, he's built the media partner into a sustainable business, using data analysis and insights to drive meaningful outcomes for clients. Lee has an entrepreneurial streak underpinned by a tenaciously strategic mind, and it's fascinating to hear how he and Gurman have upscaled the company to a global level. Hosted by Adam Hopkinson. https://radioworks.co.uk/ https://www.pashn.media/ Hos...

Kate Merritt & Laura Braithwaite

May 25, 2023 08:53 - 46 minutes - 106 MB

In 2020, Laura and Kate decided they'd done their time in the agency and media world, and they were ready to start working on their greatest passion: people. Turning the tables on traditional recruitment, Liberty Hive set out to offer a modern solution to hiring methods, using a technology led platform to connect media, marketing and mar-tech specialists and businesses in the most efficient way possible. Added to this, they've also built an online community, offering coaching and webinars, a...

Melanie Burger

May 24, 2023 06:00 - 41 minutes - 95.5 MB

Mel is a leader with an impeccable CV, having plied her trade on both sides of the agency / media fence. From the early days, she applied her entrepreneurial skills with a keen eye for detail, and it's that combination of flair and focus, alongside an innate ability to build relationships wherever she goes, that has seen her flourish as a business transformation leader and operations specialist. Presented by the perpetually appealing, Adam Hopkinson. https://radioworks.co.uk/ https://www....

Andrew Goldsmith

May 17, 2023 12:28 - 31 minutes - 71.5 MB

Andrew's career has seen him take on Senior Commercial roles at Global, IPC, Primesight and The Guardian, and he's now Managing Director at the premium podcast hosting and monetisation platform, Adelicious. He specialises in performance management and commercial strategy, but he seems to have achieved what he has through developing teams and leading them with humility and passion. Presented by the ever congenial Adam Hopkinson. https://radioworks.co.uk/ https://www.pashn.media/ Hosted o...

John-Paul Burke

May 10, 2023 13:14 - 36 minutes - 83.6 MB

John-Paul is a problem solver. His career has seen him head-up roles in Sales, Marketing, and Business Development, and he's now using all that expertise and knowledge to run the show at Seika Media, a company dedicated to results. With a curated service that sources, vets, and sets up hundreds of programmatic deals in one Deal ID, it's a business model that gives the buyer a differentiated supply source, and greater control over where their ads are served. This is a conversation that covers ...

Lindsey Clay

May 05, 2023 12:46 - 26 minutes - 60.5 MB

Lindsey loves television. But quite unlike her fellow enthusiast, the idle Mike Teavee, Lindsay is awash with ideas and and knowledge. She's a fellow of the Marketing Society, an Honorary Fellow of the IPA and a member of the Marketing Group of Great Britain. She also holds and has held Senior Roles in some of the most prestigious media organisations and if we were to compare her to any of the Roald Dahl characters, a more fitting persona would be that of the superhuman Matilda Wormwood. This...

Julia Linehan

April 05, 2023 07:18 - 31 minutes - 72.2 MB

Since beginning her career at Dennis Publishing, Julia Linehan has been at the heart of the changing digital media landscape. She's held major commercial roles, both agency and media side, and since 2012, she's poured her (considerable) energy into The Digital Voice, a PR agency with an incredible people first philosophy. Julia is also a co-founder of SPILL, an industry group of like-minded people who've said no to alcohol... or who are at least...sober curious. Hosted on Acast. See acast.c...

Duncan Purves

March 29, 2023 14:53 - 45 minutes - 103 MB

Duncan has lived and breathed brands for the best part of three decades; an entrepreneur and PR agency owner with a talent for taking products to market and building global reputations. He's also one of the busiest people we've ever spoken to on Let's Do The Right Thing, yet at the heart of all his success is taking time out to recharge. If you need a reminder of the value, benefits, and possibilities in having a life/work balance, this is the episode for you. Hosted on Acast. See acast.co...

Shaun Martyn

March 24, 2023 11:11 - 29 minutes - 67.2 MB

Shaun Martyn had a vision to create a world where people would have fair and equal access to opportunities, and the genesis of this world would be cricket. Over the years, his initiative has worked with cricketers from all corners of the globe; Vanuatu, New Zealand, Australia, Afghanistan, Nigeria and Rwanda, and how the talented individuals involved have taken their chance and given so much back is as inspiring as it is heart-warming. This is the story of Fairbreak. Hosted on Acast. See a...

Dan Cresta

March 22, 2023 08:42 - 56 minutes - 130 MB

In 2020 Dan Cresta put his natural skill of bringing people together, and with his business partner, Gemma Greaves, set up Nurture, an agency that specialises in connecting people, ideas and experiences. Their mission is to create compelling content that's engaging and relatable and it's fitting that his story is too. This is a funny and infectious conversation that meanders through the notion of perfection, to the world of media, and even takes in how Adam's favourite ads were inspired by th...

Sylvia Enotiades

March 08, 2023 12:52 - 26 minutes - 60.1 MB

To mark IWD, Radio Works hosts a double bill of inspiring individuals. Sylvia Enotiades is UK Head of Influencer Marketing Agency, IZEA, a company that develops technology to connect brands and creators. In this episode she talks about the strategies that go into creating authentic content and the latest ROI measurements for influencer marketing. It's a captivating listen that traces Sylvia's journey from being an intern at Ogilvy to holding one of the most innovative roles in advertising. ...

Verica Djurdjevic

March 08, 2023 11:38 - 27 minutes - 61.9 MB

To mark IWD, Radio Works hosts a double bill of inspiring individuals. Verica Djurdjevic is the Chief Revenue Officer at Channel 4, recruited from the planning-led media agency, PHD. Verica took over during the lockdown of winter 20, and has guided the biggest youth-reach medium through the changes in viewing behaviour, whilst at the same time developing new opportunities offered by evolving platforms. Through her experience and skillset she has given the channel a revived purpose and this...

Liz Jones & Darren Rubins

February 27, 2023 07:40 - 27 minutes - 62.4 MB

In this Industry Talent special, we hear from Darren and Liz. Both shared a background in marketing and the agency world, before joining forces in 2019 to launch Conker, a company that finds talent for senior roles. They discuss qualifications, how consumer habits have changed, the demand for a new type of leader, and how their secret to success is something called a Partnership Charter. Hosted on Acast. See acast.com/privacy for more information.

Suki Thompson

February 08, 2023 09:42 - 45 minutes - 104 MB

A transformational business leader, driven by improving work environments, culture, and wellbeing. Suki is a CEO who speaks with clarity and enthusiasm about her work and inspires resilience and best practice. She's also a Charity Campaigner in Cancer and Mental Health. This is a must listen for any incumbent or aspiring CEO. Hosted on Acast. See acast.com/privacy for more information.

Kevin Tewis-Allen

December 14, 2022 06:00 - 42 minutes - 96.8 MB

You know the Churchill Dog? (Reply in the appropriate way) You ever want to create that kind of branding that sinks into the conscience of the public? Bet you're wondering what the thought process was? Well, this is the story of the Creative behind it all. It's a fascinating forty minutes and an insight into the kind of energy and enthusiasm it takes to enjoy a career littered with success. Interested? Let's Do The Right Thing is curated and presented by Adam Hopkinson: https://www.l...

Ruth Mortimer

December 01, 2022 14:36 - 46 minutes - 106 MB

In this episode we explode the myth of getting ahead by getting nasty. Ruth Mortimer is one of the most influential voices in the industry. She manages leadership programmes, business directors in all corners of the world, and she runs a global education business. If she wished it so, many minions would jump through flaming hoops at her command. Instead, the former archaeologist eschews the age-old ways and breaks her own ground with a mix of intellect, wit, and charisma. Dig in. Let's Do ...

Stephanie Foxley

November 23, 2022 14:20 - 32 minutes - 73.3 MB

It's a complete coincidence that on the day RadioWorks has a Christmas do, we're releasing this episode about a brand in the low and no alcohol category. It's an intriguing sector that seems to follow rather than lead shifting consumer behaviour, and in Digital Lead, Stephanie Foxley it has a convincing champion. Presented by the eternally civil, Adam Hopkinson. This interview was recorded whilst Stephanie was still at Strykk. From taking student shows to Edinburgh, to taking on the world...

Simon Delany

November 02, 2022 00:01 - 37 minutes - 84.7 MB

From taking student shows to Edinburgh, to taking on the world with an award-winning musical; this is an infectious and fascinating conversation with a Global Marketing Director with an insatiable appetite for live events. From AKA, to immersive theatre, to now working with Back To The Future on Broadway. Sounds heavy? Weight has nothing to do with it... Let's Do The Right Thing is curated and presented by Adam Hopkinson: https://www.linkedin.com/in/ahopkinson1/ In association with RadioW...

Karen Stacey

October 19, 2022 08:23 - 28 minutes - 64.8 MB

Imagine you owned four of the five billboards in a street. Then the street got closed, and you had no advertisers. Impossible to recover from, right? Not if you're Karen Stacey, the CEO at Digital Cinema Media. Through supportive leadership and strategies of great clarity, Karen has made DCM a leading light in how to navigate, not just a business, but an industry, out of a pandemic. This is a conversation of tremendous insight, and it's no wonder Karen has been nominated for Media Week's Lea...

Matthew Dearden

October 12, 2022 13:49 - 32 minutes - 74.3 MB

In recognition of Matthew Dearden's nomination for Media Week's Leader of the Year, we revisit this conversation with a master of strategy. The CEO and Founder of Alight Media shares his expertise on management disciplines and all things OOH.  https://www.mediaweekawards.co.uk/finalists/matthew-dearden Let's Do The Right Thing is curated and presented by Adam Hopkinson: https://www.linkedin.com/in/ahopkinson1/ In association with RadioWorks: https://www.linkedin.com/company/radioworks/ ...

Russell Parsons

September 28, 2022 00:01 - 35 minutes - 82 MB

As the editorial lead for the UK's most prominent marketing title and event, Russell Parsons is a trusted authority on issues and trends. In this episode, he discusses the need for greater diversity, talks about a desire to see apprenticeships offered at agencies, and calls on the sector to get qualified. Let's Do The Right Thing is curated and presented by Adam Hopkinson: https://www.linkedin.com/in/ahopkinson1/ In association with RadioWorks: https://www.linkedin.com/company/radioworks/ ...

Jack Peagam

September 14, 2022 13:30 - 28 minutes - 65.2 MB

Jack Peagam is undoubtedly one of the UK's hardest working entrepreneurs. He and his business partner have just raised half a million pounds for their new start-up, Linkup, at the same time as continuing to grow their online fitness platform, Active. What motivates him? What inspires him? And how does he find the time? Presented by Adam Hopkinson. Let's Do The Right Thing is curated and presented by Adam Hopkinson: https://www.linkedin.com/in/ahopkinson1/ In association with RadioWorks: h...

Getting S*** Done

September 07, 2022 11:35 - 3 minutes - 7.72 MB

Cadi Jones, Dhruv Baker, and Mike Anderson share their best advice on getting out there, how to ask for a pay rise, and the importance of understanding your value to a business. Let's Do The Right Thing is curated and presented by Adam Hopkinson: https://www.linkedin.com/in/ahopkinson1/ In association with RadioWorks: https://www.linkedin.com/company/radioworks/ Hosted on Acast. See acast.com/privacy for more information.

Oliver Southgate

August 31, 2022 08:19 - 38 minutes - 88.2 MB

Companies make billions each year by collecting information about consumers, but what does the consumer get out of it? Until Oliver Southgate launched Get My Slice, nothing. Discover how the consumer is reclaiming their data in this fascinating conversation with an exceptionally experienced digital leader. Let's Do The Right Thing is curated and presented by Adam Hopkinson: https://www.linkedin.com/in/ahopkinson1/ In association with RadioWorks: https://www.linkedin.com/company/radioworks...

Laricea Ioana Roman-Halliday

August 17, 2022 00:01 - 42 minutes - 98 MB

Laricea is a Marketing Specialist who joined the Boohoo Group earlier this year. She talks with infectious clarity and conviction about how she's evolving brands like Dorothy Perkins, and what's most fascinating is everything that's going on behind the scenes. This is a must listen for anyone interested in the creativity of brand purpose. Laricea's book, A Brand's Purpose...Less Unicorn, More Zebra? can be purchased here: https://www.amazon.co.uk/dp/B08V41CTXG Let's Do The Right Thing is ...

Claire Ferreira

August 10, 2022 00:01 - 40 minutes - 93 MB

Claire Ferreira is one of the most formidable individuals we've spoken to on Let's Do The Right Thing. For the last two years, she's been building a global, online community that seeks to eradicate imposter syndrome by a coming together of shared skills and specialisms. This is a moving and inspirational story for all. Let's Do The Right Thing is curated and presented by Adam Hopkinson: https://www.linkedin.com/in/ahopkinson1/ In association with RadioWorks: https://www.linkedin.com/compa...

Lee Kirton

July 27, 2022 00:01 - 40 minutes - 93.3 MB

With a business philosophy of creativity and hard work, Lee has managed games, studio relations, and new IP throughout his career, and has created unique campaigns across many hit franchises. In this conversation he shares his experiences, including a collaboration between Gorillaz and Pac Man. Let's Do The Right Thing is curated and presented by Adam Hopkinson: https://www.linkedin.com/in/ahopkinson1/ In association with RadioWorks: https://www.linkedin.com/company/radioworks/ Hosted o...