Ep. 46: Inbound Marketing for Law Firms with HubSpot’s Anna Norregaard

Legal Marketing 2.0 Podcast

English - April 17, 2018 20:18 - 20 minutes - 18.4 MB - ★★★★★ - 15 ratings
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Previous Episode: Ep. 45: Content Marketing Strategy for Legal Tech Companies

Next Episode: Ep. 47: Competitive Advantage - Focus on the Client Experience With One North’s John Simpson

HubSpot’s Anna Norregaard joins Good2bSocial’s founder, Guy Alvarez, to discuss inbound marketing methodology for law firms: what it is, how it relates to content marketing, and how to use it to get a better ROI on your marketing efforts. Anna talks about the benefits of inbound marketing, along with a discussion of the different marketing stages and analytics.

Lawyers and legal marketers will get a lot of use from this episode not just about marketing, but also business development and client retention.

Full shownotes at Good2bSocial.com