Ep. 39: Optimizing Attorney Bios With Mary Trice

Legal Marketing 2.0 Podcast

English - February 27, 2018 22:42 - 13 minutes - 12 MB - ★★★★★ - 15 ratings
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Previous Episode: Ep. 38: Authentic Law Firm Testimonials with Vikram Rajan

Next Episode: Ep. 40: Thought Leadership Marketing With National Law Review's Jennifer Schaller

In this episode of the Legal Marketing 2.0 podcast we chat about attorney bios, typically, the highest trafficked pages on a law firm’s website. Mary Trice of Winston & Strawn, shares her experience about the process of identifying the problem, getting everyone at the firm on board, what makes an effective bio, and optimizing each bio for search engines.

Full shownotes available at Good2bSocial.com.