Stop Sending Users to Your Home Page
Legal Marketing 101
English - February 12, 2024 11:00 - 6 minutes - 4.78 MB - ★★★★★ - 3 ratingsMarketing Business legal marketing lawyer marketing law firm marketing digital marketing legal marketing trends marketing news legal news latest legal marketing law firm advertising legal advertising Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Stop Sending Users to Your Home Page
Join our host, Toby Rosen, as we dissect the common misstep of directing paid traffic to homepages and unveil the potent strategy of specialized landing pages that could revolutionize your client conversion process.
We'll unravel why your homepage, while crucial for organic traffic, may not be the conversion powerhouse you need for PPC success. I’ll share insights on crafting landing pages with a singular goal that engages potential clients with precision, prompting that all-important call to action. Whether your goal is to ramp up email sign-ups or secure immediate client engagement, this episode is your guide to optimizing your legal marketing efforts
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