Learn More Earn More Business Growth Podcast

Host: Brian Webb

Episode 50: 5 Tips To Commenting On LinkedIn

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VALUE BOMBS

You're a sales professional. You own your own business. You are responsible for generating leads on LinkedIn. Today, I'm going to give you five tips on how to comment on other people's posts like a pro. 

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SOFTWARE TOOLS RECOMMENDED BY BRIAN WEBB & WHATBOX DIGITAL

Active Campaign - CRM & Marketing Automation

TypeForm - Web Forms

Monday - Project Management (on steroids)

Pipedrive - CRM Alternative

Instapage - Landing Pages

Creative Market - Graphic Design & Creative Template Resources

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TRANSCRIPT

Brian Webb:

You're a sales professional. You own your own business. You are responsible for generating leads on LinkedIn. Today, I'm going to give you five tips on how to comment on other people's posts like a pro. Let's jump in.

This is the Learn More, Earn More Business Growth Podcast.

Hey, everyone. Welcome to the show. I'm your host, Brian Webb. This podcast is designed to be your number one premier place to learn the framework, secrets, and growth hacks, to grow and scale your business smarter and faster. While you're working on pursuing your dreams and growing your business, I'll be here to help you make better decisions and avoid costly pitfalls and expensive mistakes along the way. So let's go ahead and jump into today's episode.

            Hey there, fans, family, and friends. Welcome back. If you haven't noticed yet, we've restructured this podcast just a little bit. We will still, occasionally, as we have in the past, bring longer form episodes, interviews with thought leaders and authors, and really, really successful business Titans. But one thing I know, you're in a hurry. If you're a business leader, an entrepreneur, you're in a hurry. You've got a lot to do, a lot to learn, and a lot of things to get done today.

            So we're really tightening up our format here on the Learn More Earn More Business Growth Podcast to give you more meat on the bone, more nuggets in shorter periods of time. So hopefully, this is going to be even more valuable to you. Today, I've promised if you're on LinkedIn, and you're using it to generate leads, to grow your business, to find new prospects, I'm going to give you five tips on commenting on other people's posts.

            Here's what they are. Tip number one, whenever you're commenting on someone's post, go ahead and tag the creator of the post. Basically, use the @ symbol and then place in the person's name. This is going to give them an additional notification that you have shown up. It just heightens their awareness that you are commenting on their post. You're creating goodwill and reciprocity.

            Tip number two, show up early. When someone puts a post on LinkedIn, be someone who shows up in comments within the first hour or less. This signifies to the person who created the post that you're following them, that you're paying attention, and your post shows up at the up of all of the comments above all of the other people who follow after you. Gives you more visibility. Tip number three, don't be brief. Think about leaving thoughtful, three, four or five lines of text, which forces LinkedIn users to click the see more, which is going to be good for the algorithm as well because people are engaging with your comment.

            We'll get back to the show in just a moment, but first, a quick word from our sponsor, What Box Digital. Do you want to grow and scale your business better and faster with fewer mistakes? Of course, you do. Then you're in the right place right now. Like so many others, you're tired of relying on a failed hope marketing system where you're spending valuable time and money on marketing, and then hoping it works. You've thrown away tons of money towards marketing mistakes and failures, and you wish you could get all of that money back.

            When you don't have a reliable system for generating leads and acquiring new customers, then you're doomed to suffer from industry downturns, lumpy cash flow, and ultimately higher stress and sleepless nights. I'm Brian Webb, the CEO and senior guide at We Box Digital. I know where you are, and I've been there before. It pains me me to watch business owners and entrepreneurs suffer from relying on hope and bad advice that simply doesn't work.

            I've had the privilege of owning and leading a successful marketing agency in the greater Houston metroplex for almost 20 years. Having worked in over 60 industry verticals, I've led my team and clients to achieve business growth time and time again, and that's exactly what I want to do for you. Our marketing strategy, playbook consulting engagement allows us to do just that. In just four weeks or less, we'll take you through our three-step process that will open your eyes to the readily available growth opportunities you need, want, and deserve.

            To learn more or just get started, simply go to whatboxdigital.com/strategy and click the get started now button, or just text the word playbook to (832) 324-2432. Don't waste another day or another dollar on failing hope marketing strategies that do not work. If you want to grow and scale your business better and faster, and with fewer mistakes, you're in the right place. You need to get unstuck. You need a plan, and we're here to help. Let's get started today right now.

            Tip number four. If you can find a relevant way to do it, tag other people into the comment. Again, to the creator of the post, it shows reciprocity. It shows generosity on your part. You're engaging other people and pulling them into that person's content, and as if that's not enough, it allows you to include other people that might also be your prospects. So it's a great way of bringing more people together, creating community, showing reciprocity and generosity.

            Number five, consider creating and using a personal hashtag in the comment. This one's not going to grow your business much faster, but it is going to create more brand awareness because when you're commenting on someone's LinkedIn post, you're commenting as a human being, not as a brand. But whenever you use a hashtag that represents your business, it's a way of also creating some brand awareness for your company, for your brand.

            So that's it, five really easy, fast tips for commenting like a pro on LinkedIn. One, tag the creator. We talked about that. Two, show up first. Be early. Show up within the first hour or less of someone's post. Three, leave thoughtful, longer comments, not just sounds great, or ha ha. Four, tag, additional people into the comment. Bring the community together around that person's post. Five, consider creating a personal hashtag for your company's brand to create brand awareness for your company, not just for you as a person. If you're going to invest the time to use LinkedIn to grow your business, you might as well do it like a pro. That's it for today. Much, much, much more great content coming your way. I will see you on the next episode.

            Thanks for joining me today, and listening to this episode of the Learn More Earn More Business Growth Podcast. We can be found on all the major platforms like Apple Podcasts, Google Play, Spotify, Pandora, Stitcher, and even Amazon Music. I genuinely hope you enjoyed today's episode. If you did, I'd be honored if you'd subscribe to the show and leave us a rating and honest review. I'd love to connect with you on Instagram. You can find me at @brianwebb. The show sponsor, What Box Digital can be found at, as you might guess @whatboxdigital.

            You can also find me in What Box Digital on Facebook and LinkedIn with the links and the show notes. This will allow you to stay up to date and never miss out on exciting new announcements, events, special offers and opportunities, and you'll be in the know when we drop a new episode of the Learn More Earn More Business Growth Podcast. If you'd like to send me a DM on Instagram to say hello, or share your thoughts on how we can make this podcast even better for you, I'd love to hear from you. Again, thanks for listening. Let's go and grow together. I'll see you on the next episode.

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DESCRIPTION

The Learn More Earn More Business Growth Podcast is sponsored by Whatbox Digital, a marketing and consulting agency in the Greater Houston Metroplex. This podcast is your premier place to learn the frameworks, secrets, and growth hacks to grow and scale your business and revenue smarter and faster.