E130 | The Power of the Pivot

What does pivoting mean in business? Is it essential? Could it actually help your business grow and succeed? If yes, then how should your business pivot? What are the things that I can experiment with? What are some small pivots that I can make to see if I get better results?

While pivoting in the business industry involves switching to a new strategy or direction, numerous entrepreneurs feel like it means completely starting from scratch and redesigning your whole company. However, this is not always the case.  Business pivots come in all shapes and sizes. And oftentimes, brands just need a micro pivot using one of these crucial elements which are packaging, pricing, positioning, or planning, or a combination of those to increase results and profitability. Making a well-executed pivot is a strategic move and you need to evaluate which elements you necessarily need to change. So, when you are looking at why something is not selling, why something is not converting, or why something is just simply not landing in the way that you expect it to, then it is more likely that your business model is not viable, and you need to have a pivot strategy.

In this episode, you’ll discover:

·        Optimizing your business by pivoting

·        Evolve and uplevel your brand with change

·        Why you shouldn’t compromise your values

·        Success and growth mindset needed for your business

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For full show notes and more visit leanoutmethod.com/podcast