Should I Create Swag for My Book?

On Good Authority: Publishing the Book that Will Build Your Business

English - December 15, 2021 08:00 - 12 minutes - 28.1 MB - ★★★★★ - 227 ratings
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Previous Episode: What Makes a Great Book Cover?

Next Episode: Do I Have to be a Famous Author to Do a Book Store Reading?

To swag or not to swag, that is the question—for authors looking for a marketing edge when releasing their books. In this episode, Anna draws on her experiences with the S-word, when it worked and when it didn't.

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