Creating Content that Connects: Trevor’s Tips for Digital Dominance Ep 247

Lab Coat Agents Podcast

English - May 01, 2024 21:08 - 42 minutes - 58.4 MB - ★★★★★ - 58 ratings
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Previous Episode: Rental Rising: How Debt is Redefining Homeownership with Anthony Iacobucci Ep 246

Next Episode: Content that Connects: Mixing Personal and Transactional Real Estate Marketing with Andrew Bayon Ep 248

Highlights:

* Trevor's law to real estate transition, utilizing legal and business skills during the Great Recession.
* Mental health struggles in law school and exploring real estate opportunities in Mexico.
* Incremental goal setting for continuous business improvement.
* Developing a focused YouTube strategy and dispelling virality misconceptions.
* Leveraging news coverage for content credibility and social media repurposing.
* Importance of aligning PR representative with brand values and media relationships.
* Prioritizing trending topics for effective media coverage.
* Understanding emerging trends and costs of PR engagement for effective strategies.
* Industry knowledge and confidence's importance for real estate agents.
* Effective communication's significance with quality and integrity, especially in PR.