![KLT Authority Podcast artwork](https://is5-ssl.mzstatic.com/image/thumb/Podcasts113/v4/e1/be/70/e1be700e-8364-e718-84af-ae8b563cc8fc/mza_884029253397656687.jpg/100x100bb.jpg)
Social Media How Can my Local Business Leverage it S1E5
KLT Authority Podcast
English - January 08, 2020 23:53 - 30 minutes - 21.2 MBEntrepreneurship Business Marketing marketing local optimization small business google maps online marketing seo google maps opitmization local business google my business entreprenurship Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: How To Get More Reviews For Your Local Business
Next Episode: KLT Authority Podcast Launching
In this episode we take a look at the various social media platforms and discuss how and why you should me using social media.
We live in a time where you can effectively build relationships with your potential customers without ever meeting them in person. It is networking on steroids if done properly.
Video is a key component of social media and one that you need to wrap your head around. For us "boomers", as the youngins call us, this is hard to grasp. Video scares us. However it is a necessary part of building a business and we talk about how you can do it without putting yourself on video.
We also go through the various platforms and talk about why you should or should not be on that particular platform.