Interview with Mary Anderson - Designing With A Purpose - Episode #63

“The adventure starts when things go wrong.”

Mary is a designer, brand strategist, and founder of Vitality Creative Studio. She believes in the triple bottom line (people, planet, and profit) and that creativity can be the catalyst for change. From her mobile studio, she collaborates with social and environmental change-makers on projects from sustainable design to digital media and everything in between.

Questions we covered:

What are the challenges that come from being a digital nomad?
What tools are essential to her daily work?
How does social impact play a role in her career?
What does it mean to have an ethical brand? Why is this important for a Gen Z consumer audience?
Why is graphic design “easy”? Why is this an under-appreciated skill?
What is one challenge when it comes to owning her own business that she wishes people knew about before starting?
Is her career path something that anyone can get into?

You can say hi to Mary via:

Instagram - https://www.instagram.com/vitalitycreativestudio
LinkedIn - https://www.linkedin.com/in/margraceand/
And her website - vitalitycreativestudio.com

If you enjoyed this episode, check out episode #54 with Maria Bryan (who recommended me to reach out to Mary). We talk about non-profit marketing in that episode and it ties really well with this one!

You can find that episode here: https://anchor.fm/kennysoto/episodes/Interview-with-Maria-Bryan---Enter-the-World-of-Nonprofit-Marketing---Episode-54-e16qbvm