185 Why Your Podcast Guest Intros Suck (Steal this Pro Guest Intro Format)

In this episode, I share the very simple podcast guest intro format that I learned from 30+ years in radio and 10 years in podcasting.

Click play - Your listeners will thank you.

Here's what's not in the perfect guest intro — aka the most heinous crimes committed against guest intros.

First, reading your guest's bio from their website—lazy and unimpressive. Don't waste my time with all of their accomplishments if they don't have anything to do with why I showed up as a listener.

Second, mispronouncing their name and not bothering to edit it out—ouch, that's a big no-no. Lastly, the ultimate offense: asking your guest to "tell us about yourself." Remember, it's not a question, and it's not what great hosts do!

As a podcast host, it's your job to do your homework, curate the information for your listener, make sure it's all accurate, and then connect the dots for your listener so they have enough context to keep listening. All the rest, can be covered (if needed) in the interview.

So, follow the simple format I give you for an expert podcast guest intro and get on with it. Your listeners deserve better.

And, be sure to listen until the very end for a reminder of the tip I shared in episode 148 that will change the way you record your podcast guest intro and make it even better!

Now, the key to serving your listener with great podcast guest intros is to know who your listener is, why you're having that specific guest on your show, and what you're show is really all about. If these aren't super clear for you then you need a bit more of my help. Grab a spot on my calendar and take advantage of a free 15-minute podcast coaching call with me (link below).

Links:

#148: Want to Nail Your Podcast Guest Intro Every Time? Do This!

https://podcastperformancecoach.com/148-want-to-nail-your-podcast-guest-intro-every-time-do-this/

#19: Tell us About Yourself is Not a Question

https://podcastperformancecoach.com/019-tell-us-not-question/

Check out our podcast coaching programs here:

https://podcastperformancecoach.com/podcast-coaching/

Book a Free 15-Minute Podcast Coaching Call here:

https://calendly.com/timwohlberg

In this episode, I share the very simple podcast guest intro format that I learned from 30+ years in radio and 10 years in podcasting.

Click play - Your listeners will thank you.

Here's what's not in the perfect guest intro — aka the most heinous crimes committed against guest intros.

First, reading your guest's bio from their website—lazy and unimpressive. Don't waste my time with all of their accomplishments if they don't have anything to do with why I showed up as a listener.

Second, mispronouncing their name and not bothering to edit it out—ouch, that's a big no-no. Lastly, the ultimate offense: asking your guest to "tell us about yourself." Remember, it's not a question, and it's not what great hosts do!

As a podcast host, it's your job to do your homework, curate the information for your listener, make sure it's all accurate, and then connect the dots for your listener so they have enough context to keep listening. All the rest, can be covered (if needed) in the interview.

So, follow the simple format I give you for an expert podcast guest intro and get on with it. Your listeners deserve better.

And, be sure to listen until the very end for a reminder of the tip I shared in episode 148 that will change the way you record your podcast guest intro and make it even better!

Now, the key to serving your listener with great podcast guest intros is to know who your listener is, why you're having that specific guest on your show, and what you're show is really all about. If these aren't super clear for you then you need a bit more of my help. Grab a spot on my calendar and take advantage of a free 15-minute podcast coaching call with me (link below).

Links:

#148: Want to Nail Your Podcast Guest Intro Every Time? Do This!

https://podcastperformancecoach.com/148-want-to-nail-your-podcast-guest-intro-every-time-do-this/

#19: Tell us About Yourself is Not a Question

https://podcastperformancecoach.com/019-tell-us-not-question/

Check out our podcast coaching programs here:

https://podcastperformancecoach.com/podcast-coaching/

Book a Free 15-Minute Podcast Coaching Call here:

https://calendly.com/timwohlberg