179 Stuck in a Podcast Rut? Here's How One Client Got Out
Just One Tip from Your Podcast Performance Coach
English - March 21, 2023 10:30 - 7 minutes - 12 MB - ★★★★★ - 42 ratingsMarketing Business Entrepreneurship podcastcoach podcastmarketing podcastingtips launchapodcast podcasting podcastingforbusiness timwohlberg Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
If you're a podcaster who's stuck in a rut or you feel like your traction has hit a plateau, this episode is for you. Also, if you're a podcaster who's never been stuck in a rut - this episode is also for you because it's coming. Mwahhaha.
Today’s tip is all about escaping the podcast plateau. If you're feeling stuck and like your show is going nowhere, it's time to do something different.
I've noticed that a lot of podcasters who hit a plateau end up thinking they just need to push harder with their calls to action, sell more on the podcast, and ask for more from their listeners. While it's important to help your listeners take the next step, sometimes this approach can come off as pushy and make your audience feel like they're being sold to rather than served.
Recently, we helped a client who was in this exact situation. She was about 40 episodes in, and while she had a ton of great information to share, she had hit a plateau and wasn't seeing any growth. She spent the entire show trying to monetize it by selling directly from each episode, but nothing was happening.
Through our work with her, we identified five key things that helped her get back on track:
Getting clear on her 'why' and focusing on growing her email list rather than just selling on the show. Niching down further to better position herself within the photography landscape of podcasts. Adding structure to her episodes to make them more consumable and valuable to her listeners. Improving her performance by speaking at a more natural pace and editing in more pauses. Upgrading her mic and improving her sound quality to match her level of expertise.
If you're feeling stuck on your podcast plateau, I encourage you to take a step back and look at these five areas. Remember, sometimes it takes a fresh perspective and a professional coach to help you get out of a hole and start seeing results again.
If you're interested in learning more about our Podcast Tune-Up Program, head over to PodcastPerformanceCoach.com and take a look. I'd be happy to help you get back on track and reach your podcasting goals!
Check out the PODCAST TUNE-UP here:
https://members.podcastperformancecoach.com/podcast-tune-up
Full Show Notes:
https://podcastperformancecoach.com/179-stuck-in-a-podcast-rut-heres-how-one-client-got-out/
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