I had the chance to sit down with Patricia Da Silva, CEO of Heels Down Media, Marketing Expert, Speaker, and Award-Winning Equestrian Media Mogul. Patricia has built international brands such as Ecogold and Heels Down Magazine from the ground up and has a natural instinct for business and marketing. She knows how to create and amplify a brand’s message and has been the recipient of many awards, including best Equestrian Social Media Award twice, as well as two Equestrian Social Media Marketing Awards.


In this episode we discuss:


How can we make the horse community a kinder, supportive and more inclusive environment?


How different social media platforms are pushing perfection and causing a disconnect


Someone else’s success has nothing to do with your success!


Check out the links below to reach out to Patricia:


Website: https://heelsdownmedia.com/


Link to Patricia’s Bio: https://heelsdownmedia.com/patricia-da-silva/


Twitter: https://twitter.com/heelsdownmag?lang=en


Facebook: https://www.facebook.com/heelsdownmedia/


Instagram: https://www.instagram.com/heelsdownmag/?hl=en

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Send in a voice message: https://podcasters.spotify.com/pod/show/julie-saillant/message

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