The Importance of Time Management and Setting Priorities

Kevin has previously been talking about guarding time, blocking time, and many different ways he plans to be more efficient on a day-to-day basis. In episode 191 of Journey to $100 Million, Kevin talks about the importance of time management and setting priorities in order to be more efficient and get the important work completed! This tip was given to Kevin from, friend and colleague, Zack Miller.

What Zack suggested for Kevin was to prioritize the tasks he has to do throughout the day as priority 1, 2, and 3. So, when looking at all the things he must do everyday, Kevin should write them out, and then give them priorities accordingly. Priority 1 is the tasks that you absolutely must get done, and cannot finish the day without - and then goes down the spectrum from there. Your goal should always be to avoid ending your day without getting through your priority 1, 2, and 3 tasks, but worst case scenario, you absolutely have to get priority 1 tasks done.

Once able to get priority 1, 2, and 3 tasks done, you know that you have accomplished everything that you felt was important for that day. There are going to be other things in play like meetings and one-offs that get thrown at you during the day, but if you are able to get the 3 priority tasks done, you are completing the tasks that are going to move you and your company in the right direction.

Every morning in our daily huddle, Kevin writes out his tasks for the day as everyone does. But, now when he writes out these tasks, he prioritizes them using this strategy. Any other tasks he has to do that are not priority 1, 2, or 3 still go on the list, but Kevin understands what he must finish first. The key here is to not plan your day around the clock. You should plan your day around finishing your priority tasks, and that is the end goal. By doing this, the important tasks will get finished, time does not get wasted on low-priority tasking, and you can continue to grow not only individually, but as a company - on a daily basis!

—

Erik J. Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups.

—

Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is the also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups.