Misha Sher - the world of branded marketing.
It's simple, you know?
English - November 27, 2020 19:00 - 34 minutes - 23.9 MBMarketing Business Leisure Games esports esport gaming streaming marketing new technologies gen z twitch esport organisation Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Next Episode: Fernando Rojo - a social media magician
Misha Sher is a Vice-President of Sports & Entertainment at MediaCom. In the episode you’ll hear about working with leading brands, athletes and companies in the branded marketing industry as well as obstacles that came with the global pandemic and how the biggest brands in the world dealt with them. We will touch on esport a bit and explain how it's comparable to traditional sport and explain why it is a rapidly growing industry not to be underestimated in a digital era.