When to Use Paid Traffic, Organic Growth, or Neither (Online Trainer Show #8)
What is the difference between paid traffic and organic leads? Which is more important? Spoiler alert, neither! Jonathan, Carolina, and Ren talk about what it takes for you to advertise and find leads as an online trainer. Whether you are new to the game or a veteran figuring out how paid advertisement works, you’ll be sure to get a ton of value. Also, stay tuned to find out how you can send fanart of Carolina and her Stevia drops!

In This Episode:
The Mexican rite of passage [05:15]
How paid advertising works and eventually fail to work for you [12:58]
Advertising as a new trainer [21:24]
Will you work with someone who automates conversations with you? [25:02]
Speaking to five people a day [32:00]
 
“I believe very strongly that you should start with what you already have and take the easiest path that you have.” – Jonathan Goodman
 
Start with What You Already Have
Take the easiest path. You have your family, friends, and friends of your friends! Anybody you’ve personally met is a more qualified lead than somebody you’ve never met online.

Talk to People as a Human Being
There’s a disconnect to selling a personal service when you don’t even spend the time to talk to your customers!

The Simplest Advertising You Could Do
It’s so simple that it’s hard to believe. Just talk to five people a day. That’s all every single online trainer ever needs to do for their business.
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