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Cody Wittick
It's Always Day One
English - June 22, 2021 03:00 - 27 minutes - 18.7 MBEntrepreneurship Business Marketing amazon advertising branding fba content ppc social advertising amazon seller amazon business brand voice Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Alex Wyatt
Next Episode: Juliana Jackson - Round 2
Cody worked with everyone from LeBron to Mummy bloggers as his entrance to the influencer world. As I continuously bang on about the importance of content and marketing, it felt natural to shine some light on a lesser talked about topic on Amazon - influencers.
In this episode we discuss:
How can brands identify the right influencersThe importance building a foundation with your influencers and not being purely transactionalIdentifying the easiest route to reach influencers onlineFree tools for finding influencersThings to think about when setting up contracts with influencer, what you should pay and how you should manage their deliverablesYou can find Cody on Twitter here.
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