Amazon launches new Brand Impression Share dashboard (Week 12, Lesson 3)

It's Always Day One

English - March 26, 2023 12:00 - 2 minutes - 1.62 MB
Entrepreneurship Business Marketing amazon advertising branding fba content ppc social advertising amazon seller amazon business brand voice Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: Amazon-related Acronyms cheat sheet (Week 11, Lesson 4)

Next Episode: Effective scaling tips for Amazon ad campaigns (Week 13, Lesson 3)

Amazon has just launched a new dashboard feature in the Ad Console called "Brand Impression Share". It shows the top-of-search impression share for your brand terms over time, to help optimize SP and SB campaigns more effectively.

5 Amazon ad lessons. 2 minutes read. 1 weekly email.
https://georges.blog/subscribe

Find every wrong with your Amazon ads in under 72 hours.
https://georges.blog/audit

RESOURCES

Read our News Feed.

Book an Amazon Advertising audit.

Follow me on Twitter.

Amazon design examples.

Follow our team.

$85 to $117k in 45 days. 2-minute breakdown of what we did.

Message George.