#78: Create value, cultivate loyalty, repeat success | SELLING TO THE C-SUITE - PART 4

Inward Book Club

English - January 16, 2020 10:31 - 32 minutes - 27.2 MB - ★★★★★ - 2 ratings
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Previous Episode: HNY! #77: How do you establish credibility with C-level players? | SELLING TO THE C-SUITE - PART 3

Next Episode: #79: Finding the courage to thrive in sales. Interview with Nic Read - author of Selling to the C-Suite

We're asking - How do you create true value for the c-suite? How do you differentiate your value? Do you understand cause and effect? How do you cultivate loyalty at the c-suite? How do we obtain repeated success? Plus, how do we quantify said value and success?

What a book! This episode covers the final chapters, the outstanding appendix, and summarises what we've learnt this month - there's a lot!

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