#592 AI/ML Developments in Paid Media with Frederick Vallaeys, CEO of Optmyzr
Internet Marketing: Insider Tips and Advice for Online Marketing
English - March 11, 2021 14:55 - 43 minutes - 39.8 MB - ★★★★★ - 105 ratingsBusiness internet marketing online optimisation optimization ppc adwords adsense seo Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
In this episode, we're joined by Frederick Vallaeys, CEO of Optmyzr.
Frederick worked at Google between 2002 and 2012, helping to build some of the key Google Ads features and functionality that we all use today. Notably, between 2007 and 2012, Fred was the first Google AdWords evangelist, helping to promote Google AdWords as well as playing a vital role in developing Google Ads to serve advertiser needs.
In 2013, Frederick founded Optmyzr, a PPC SaaS company that's driven by machine learning and artificial intelligence and aims to empower PPC professionals to eliminate barriers in their search marketing programs.
In this episode we discuss:
Referenced on this episode:
CONNECT WITH FREDERICK / OPTMYZR
https://www.optmyzr.com/ https://twitter.com/siliconvallaeys
CONNECT WITH SCOTT:
[email protected]https://www.linkedin.com/in/scottcolenutt
CONNECT WITH SITEVISIBILITY:
https://www.sitevisibility.co.uk/ https://www.youtube.com/user/SiteVisibilityhttps://twitter.com/sitevisibilityhttps://www.facebook.com/SiteVisibilityhttp://instagram.com/sitevisibility
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