#515 Increase Your Revenue With Conversion Rate Optimisation: Interview with Jon MacDonald

Internet Marketing: Insider Tips and Advice for Online Marketing

English - September 12, 2019 09:27 - 22 minutes - 26 MB - ★★★★★ - 105 ratings
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Previous Episode: #514 How To Grow Your Podcast: Interview with Benjamin Shapiro

Next Episode: #516 Starting Out In SEO: Interview With Craig Campbell

On today's episode of the Internet Marketing Podcast, Andy is joined by Jon MacDonald, Founder & President at The Good to talk about Conversion Rate Optimisation (CRO) and how you can improve your site and increase your revenue.

On the show you'll learn:

Jon's definition of what CRO isWhy you need to be making data-backed decisions when it comes to CROThe types of data that you should be looking at to improve your conversionsWhy you should always start with Google Analytics when it comes to data analysis for CROWhy you always need to be testing elements of your websiteWhat your goal should be when reviewing your data

Plus, Jon provides his top tip for the audience.

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