38. How to manage social media in a crisis

In today’s digital marketing podcast, Louisa interviews Flo Le Mens, Social Media Coordinator at QUT about a range of social media marketing elements.

Welcome to Interactive Minds, where each week digital marketing and business professional Louisa Dahl, shares with you the tangible takeaways and recipes for marketing success. Louisa is joined by a host of passionate marketers, innovators and digital leaders from across the globe.  

If you want easily digestible marketing tips from the industry’s top leaders, this is the podcast for you.

In this episode, Louisa finds out how Flo approaches social media, what has changed in social media during COVID-19 and his thoughts on community management.  They also discuss what social media activity is working best, where the opportunity is for generation Z and Flo’s favourite social media tools.

Here are three things you’re going to learn:

How to adapt your social media in a time of crisis Managing your mental health when you’re always on social media The platforms he’s seeing Gen Z most engage with

If you liked this episode, we’d be grateful for a review on iTunes.

Links from this episode:

Flo LinkedIn
QUT

We are social Tune up Tuesday
Social Media Examiner

Louisa Dahl: LinkedIn 

Interactive Minds Website 
Join Interactive Minds’ Facebook Group