Ep. 11 - Intelligent Content: Jon Wuebben—A Futurist's View of Content Marketing
Intelligent Content
English - September 12, 2019 22:29 - 34 minutes - 26.3 MBMarketing Business Technology Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Jon Wuebben is a futurist and entrepreneur who just happens to have a need to be creative. Learn how the founder of Content Launch tapped into his inner passions to launch a successful Content Marketing business that has evolved into a platform for small to mid-sized content creators who want the tools to be the best in their business.
Here is what you'll learn:
1:50 - The inner voice calls “Entrepreneur”
4:50 – Emergence of an 11-Year-Old Leader
7:08 – Jon Defines His View of Intelligent Content
8:29 – “We’re Asking A Lot of Our Content”
9:00 – Assess Your “Unintelligent Content”
9:44 – Quality Content Algorithm
11:34 – Data Points and Human Interactions
12:44 – The Platform: Content Launch Version 1
14:48 – Prime Time: Content Launch Version 2
16:34 – Understanding the “Good Weird” of Startups
17:59 – Tools to Connect to the Audience
20:03 - ROI of Content: Does It Lead to a Sale
21;47 – The Sales Stream: Combine Analog with Digital
24:15 – Futurist’s Vision of Content Marketing: AI, VR, UX, AR
30:40 – Tapping Into the Inner Creative
Notes:
Website: contentlaunch.com
Twitter: @jonwuebben