Inspiring Futures  artwork

Tobias Lundquist and Kasper Koritz- Sweden's Ad Schools and More

Inspiring Futures

English - October 29, 2020 12:00 - 50 minutes - 35 MB - ★★★★★ - 18 ratings
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In this episode, we focus on Sweden and ad education. 

I talk to Tobias Lundquist and Kasper Wahlström Koritz, who work in business development at Most Studios in Stockholm, who share their experiences from a couple of Sweden's ad schools. 

Kasper is a recent student from Hyper Island, Tobias was the program director at Berghs School of Communication (Berghs has been winners of the Cannes student competition every year for the past 5 years), and he was also a member of the program steering committee at Hyper Island for motion graphics. 

Our conversation talks about both schools and how they have evolved to get students to think more about overall business, product development, and agile approaches. 

We also get to talk about Sweden and its passion for the start-up culture, fueled by a government incentive to provide free computers for households, the influence of Skype and Spotify, and some of the pioneering digital shops.