Jeff Sweat- Writing Books
Inspiring Futures
English - August 21, 2020 15:00 - 57 minutes - 39.2 MB - ★★★★★ - 18 ratingsArts Business marketing cmo brands branding future trends futures Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Rob Campbell- Talks Creativity
Next Episode: Ana Andjelic- The Future of Aspiration
A few weeks ago Jeff was a guest on my podcast and we talked about his take on the agency landscape, through the lens of his role as a PR person and consultant to agencies.
At the end of the chat, Jeff mentioned to me that he also wrote books and had, in fact, written a couple.
Hence- the 2nd pod- where Jeff talks about the process of writing and we go into the weeds on how this stuff gets done- the late nights, the editors, the re-writes, dealing with publishers and the marketing piece of the puzzle.
It's a good listen for those who dream of writing the next great American novel or maybe just a book.