Inspired Marketing: Overstock.com's Brent Christensen on Customer-Driven Content
Inspired Marketing
English - July 23, 2018 10:00 - 12 minutes - 12.5 MB - ★★★★★ - 18 ratingsBusiness Technology cmo oracle transformational bluekai cloud eloqua inspirational inspired marketing maxymizer Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Brent Christensen is no stranger to customer experience. As Director of Digital Marketing for Overstock.com, his team has been working on a new project that will take them well into 2019 ... A robust plan that focuses on customer-driven, personalized content that renders in real time the moment the customer opens a product page - unreal, right? Learn more about his journey towards a custom online shopping experience in this episode!