S01E01 – Inside Marketing Design at ConvertKit
Inside Marketing Design
English - July 01, 2020 07:40 - 38 minutes - 35 MBDesign Arts Technology design career brand design design in-house design inside marketing design marketing design tech industry Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
Kicking off the series with a solo episode about my work as the sole marketing designer at ConvertKit – a remote tech company making email marketing software for creators. Hear about how I run web projects, the challenges I face in my role and our approach to marketing.
See the video and transcript at insidemarketingdesign.co/at/convertkit
0:45 - Why I created this series & what to expect
02:05 - About ConvertKit & the team
05:00 - My marketing design responsibilities
10:50 - Design and project management tools
13:10 - The process for working on a web project
24:35 - Performance & success metrics
28:30 – Challenges I face in my role
33:15 - Areas of growth
34:30 - The impact of marketing design at ConvertKit
35:50 - What I love about my job
Follow me on Twitter @charliprangley and check out my personal website at charlimarie.com
Links mentioned in the episode
ConvertKitMeasure What Matters (Book about OKRs)Standardized design salaries at ConvertKit (video)