Inside Events by Swapcard
27 episodes - English - Latest episode: over 2 years ago -A Podcast for the Event Industry, by Event Professionals
This event tech podcast goes in-depth with event industry influencers on topics like event technology and event management.
Hosted by Bob Chain, Strategic Account Manager at Swapcard, Conference News & PCMA’s 20 in their Twenties and all-round event expert, producer and enthusiast.
Hosted by Ausha. See ausha.co/privacy-policy for more information.
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Episodes
Strategies to Boost Engagement with Scott Gould
January 04, 2022 15:40 - 25 minutes - 23.5 MB“I think that events are actually one of the main driving forces of engagement.” In our latest podcast we sit down with Scott Gould and take a deep dive into the concept of engagement. Whether it’s event or community engagement ideas, this discussion will open your eyes to a world of possibilities. Our guest Scott Gould, Consultant & Speaker on Engagement ******************************************************************************* GET SOCIAL Twitter Inside Events Podcast: https://tw...
Tackling the Tough Questions Around Greener Events with Shawna McKinley & Guy Bigwood
September 30, 2021 12:57 - 29 minutes - 27.3 MB“The world is changing and the impossible is happening” On our latest podcast, industry experts Shawna McKinley and Guy Bigwood join us for an eye-opening and timely discussion on sustainability and the future of events. Tune in and find out what they have to say about the shift to virtual caused by COVID-19 and what it means for our carbon footprint, how innovation in the event industry and sustainability work hand-in-hand, 3 top issues to focus on when it comes to the carbon footprint o...
Managing risks in a Post-pandemic world with Paul Cook
August 12, 2021 13:14 - 25 minutes - 23.2 MBWith decades of experience managing and mitigating risk at both hybrid and in-person events, Paul Cook of the Hybrid Event Centre joins Swapcard’s Bob Chain and Mia Masson to discuss all things risk management in a post-pandemic events world. Our Guest Paul Cook, Hybrid & Virtual Events Producer & Consultant ******************************************************************************* GET SOCIAL Twitter Inside Events Podcast: https://twitter.com/TheEventProfs Twitter Swapcard:...
Community as an Event Strategy with Endless Events’ Kyle Kocinski
July 01, 2021 12:55 - 31 minutes - 29.2 MBKyle Kocinski of Endless Events joins the Swapcard team to talk all things community. Drawing from experience, the discussion includes: the pros and cons of community, how the events world can approach community building, tips on monetizing communities, and more. Kyle reminds us that a community platform simply serves as “a new tool for your organization to funnel their engagements throughout the year,” and that ultimately the goal is for members to promote “your community to their p...
The Future of Tradeshows: IMEX on community with Carina Bauer
May 11, 2021 14:26 - 30 minutes - 27.5 MBCarina tells it like it is. She’s not afraid to take risks and push the boundaries of creativity to immerse attendees in the experiences her team is creating. In this episode, she dishes on the hopes for Novembers’ IMEX show in Vegas and goes into some detail about their upcoming digital activations. IMEX is leading the industry in original virtual ideas such as gamification. You might just get some ideas for your next event! Carina also discusses the role of technology in the future of e...
How Informa Is Hosting 30,000-Strong In-Person Events With Hayley Haggarty
April 29, 2021 11:33 - 31 minutes - 28.4 MBHayley joined the Swapcard team to talk about opening up safely and her tips and advice didn’t disappoint. She detailed the challenges and requirements for Informa’s upcoming 30,000-person physical event and discusses how marketing tactics have changed since pre-COVID times. Hayley also mentions how Informa is using data and analytics to plan for the future and what safety measures they’re putting in place, including having a so-called “COVID manager”! Hosted by Ausha. See ausha.co/privac...
How To Engage Attendees at Hybrid Events with Lori H. Schwartz & Thom Singer
March 23, 2021 10:07 - 44 minutes - 40.8 MBIn this episode of Inside Events, your host, Bob Chain, interviews Lori H. Schwartz & Thom Singer about the potential and challenges of hybrid events. Lori and Thom deliver concrete tips on training speakers to engage both audiences, attendee experience, delivering value for sponsors and more at hybrid events. Sure, hybrid events can help organizers reach a much larger global audience than an in-person event offers, and can leverage technology to facilitate engagement all year long. But th...
Going Back Safely & The Future of Tradeshows with Patty Olinger & Andy Johnston
March 09, 2021 14:31 - 47 minutes - 43.4 MBThe Global Biorisk Advisory Council (GBAC)'s Executive Director Patty Olinger joins Swapcard's in-house podcast, Inside Events for a special live recording with the Evolve 2.0 Audience. Bob and Patty will be discussing how we can be best prepared for when things go "back to normal" - even if it's a new normal. Topics will include: Recognize the importance of a scalable response. Responding to “now” and being prepared for the "next". What is GBAC advising their partners to promote 'frict...
Reaching a Global Audience, with Carolene Meli & John Pistotti
January 11, 2021 14:44 - 45 minutes - 41.9 MBGoing Global – How hybrid experiences are allowing organizers to reach new audiences. 2020 taught us that with the adoption of digital-first experiences, our reach as organizers can be greater than ever. This can pose endless opportunities for traditionally regionalized events to expand and reach new markets, increasing their community and network of buyers/sellers. This incredible opportunity also opens the door to potential challenges such as connecting across multiple cultures and stayin...
Advocacy & Resiliency of Independent Show Organizers with David Audrain from SISO
December 15, 2020 13:40 - 28 minutes - 52.3 MBWhile there’s no question 2020 has been tremendously challenging for tradeshow and exhibitions, this portion of the meetings and events industry seems to be uniquely positioned to get back to business faster than business meetings based on the safety guidelines and protocols that have been established. Additionally, with the ability to schedule appointments and spread out the events in large ballrooms and convention halls--it’s a matter of spacing it properly based on occupancy. SISO is ...
Online Events... Where We’ve Been & Where We’re Headed with Nicole Bowman, IAEE
November 19, 2020 14:07 - 26 minutes - 2.48 MBAt the time we recorded this episode at EventTechLive, IAEE was planning their December EXPO! EXPO! conference as a hybrid event. Due to health and safety measures, they made the difficult decision to put the event completely online. Here’s some more information about it. While there have been some industry events in person this fall, moving events online continues to be a necessity around the world at this time. Hybrid events are also happening in some parts of the world, which provide...
How to Plan a Unique Online Event in 6 Weeks with Haute Dokimazo
October 23, 2020 12:11 - 47 minutes - 43.1 MBHearing opinions or theories about how to plan events is one thing. Hearing from those in the trenches about HOW it actually works is so much more valuable! Our guests in this episode don’t do anything “normally” in our industry and it works. They were inspired to inspire with the Age of Conversation Summit, which was planned by ten event professionals (who were paid), and pulled off by about 100 volunteers. ALL IN SIX WEEKS TIME. Providing a forum like this for event profs to get their...
Monetizing Online Events with Liz Caruso and Scott Oser
September 16, 2020 08:26 - 38 minutes - 2.45 MBWe absolutely can monetize events through ticket sales, exhibitor sales, and sponsorships, even when the events are being held ONLINE. There’s actually NO reason for you to be giving these events away, and our guests Liz King Caruso and Scott Oser have both worked with clients to do just that! Their experience over the last several months is enlightening. There are creative ways to monetize online events, and even make them profitable. Collecting money and being profitable are als...
Best Practices for Virtual and Hybrid Events with Brian Fanzo and Preet Singh
August 14, 2020 14:20 - 43 minutes - 7.42 MBOur 3-day online Evolve Conference in May was such a hit, we decided to give the Community what they asked for -- MORE of this great content. This is the first of what will be many episodes to come in the Evolve Community Series. It’s also still available online if you’d like to join the community! Both guests were perfect for this first session covering online and hybrid events. Previously on Inside Events episode six, Brian Fanzo was a natural pick for this first session, as he had spoke...
Amplifying Black Voices in Tourism and Meetings & Events with Alana Dillette & Tess Vismale
July 16, 2020 10:21 - 48 minutes - 90.9 MBWe’re kicking off season two of Inside Events with a different and important conversation. On the heels of the Covid-19 pandemic, the civil revolution that has emerged in the United States has sparked an initiative to amplify Black voices. This isn’t something only needed in the U.S., but throughout the world, and in the meetings & events and tourism industries. Host Megan Powers and Swapcard consider themselves allies. They wanted to start Season 2 with a conversation about how our in...
How to Plan a Virtual Conference - the Evolve Case Study with Isaïe Simonnet and Damien Courbon
June 16, 2020 11:35 - 46 minutes - 42.3 MBSometimes you just have to go for it. Having never planned an event before, the Swapcard team decided they were going to hold an online conference experience for the meetings and events industry. As the coronavirus pandemic hit the world, it hit our industry particularly hard… And it quickly became obvious we have to EVOLVE. And so, the Evolve Conference was born! We’ve all experienced many online meetings, webinars, and conferences through this time period, and one thing is certain...
The Role of Marketing & Communication in Pivoting to Virtual with Kimberly Hardcastle and Jan Alessie
June 04, 2020 10:45 - 41 minutes - 9.92 MBIn this bonus episode, which was recorded and filmed during Swapcard’s first virtual event: Evolve, Megan chats to Jan Alessie and Kimberly Hardcastle about the role of marketing and communication in the emerging and fast-developing world of virtual and hybrid events. The way we market and communicate about our events is changing, especially because of the current COVID-19 pandemic, and shifting to online is happening at record pace. Shifting our focus to building global communities that ...
Bringing Strategy & Creativity to Online & Hybrid Events with Michelle Bruno and Dahlia El Gazzar
May 08, 2020 12:09 - 54 minutes - 49.6 MBOur guests on this show are two women who are quite experienced in the meetings and events industry, and particularly with #eventtech. When asked just about every question on this show, they provided such insightful (and many times surprising) answers! The industry has been talking so much about tools, tools, tools through this transition of taking our events online, but not much has been discussed about the strategy and creativity involved, so we cover that. When asked “What is the TOP ...
An Emerging Virtual Event World with Kiki L’Italian and Godefroy des Francs
April 17, 2020 14:06 - 49 minutes - 45 MBWe recorded this episode on Global Meetings Industry Day (#GMID20), where poignant data emerged from more than 7,000 survey responses during the online meetings. Megan discusses this data with guests Kiki L’Italien of Association Chat and Godefroy de Francs of Swapcard. They also talk about the impact of the global health situation on the Association market and how technology can help the industry become more sustainable in the future. Link share mentions: Swapcard’s Evolve Conference...
Intentional Event Design with Tahira Endean of SITE Global & Matthew Donegan-Ryan of Swapcard
March 16, 2020 13:35 - 41 minutes - 37.7 MBWe were blessed to have one of the industry’s TOP thought leaders in experience design with us today! In this episode, we discuss “intentional event design” with our guest, Tahira, and what goes into designing a transformative experience. We talk about an article Tahira wrote for MPI about the distribution challenges we have with food and our events and we question how the industry can help achieve zero hunger. We also discuss the state of event technology and innovation. /// Guest BIOS...
Using AI to Personalize Events with Stephan Forseille of EasyFairs & Vincent Kurta of Swapcard
February 18, 2020 11:12 - 47 minutes - 43.8 MBDownload our new free ebook on event-data personalization: https://l.swapcard.com/event-personalization-with-data/ In the first half of this show our host Megan Powers, from Powers of Marketing, discussed meeting and event industry news with Swapcard Senior Data Scientist, Vincent Kurta. Megan and Vincent discussed the recent move by Marriott to take on Airbnb. Airbnb has disrupted the meetings and event industry, and this is a way for Marriott to try and compete, even on a small ...
The Present & Future of Event Technology with Adam Parry of Event Industry News
December 06, 2019 14:21 - 1 hour - 64.7 MBInside Events Podcast, hosted by Megan Powers; Episode #6 - “The Present & Future of Event Technology" with Adam Parry of Event Industry News and Brian Fanzo. In the first half of this show our host Megan Powers, from Powers of Marketing, discussed news with millennial pager-wearing keynote speaker and tech evangelist Brian Fanzo of iSocialFanz. Megan and Brian discussed the growth of meetings and events, particularly growth that was discussed and made evident at IBTM World in Barcelo...
Understanding Sustainability in the Industry with Informa’s Ben Weilgus
November 06, 2019 17:08 - 45 minutes - 41.8 MBInside Events Podcast, hosted by Megan Powers; Episode #5 - “Understanding Sustainability in the Industry with Informa’s Ben Weilgus,” with guests Ben Weilgus & Elizabeth Glau. In the first half of this show our host Megan Powers, from Powers of Marketing, discussed news with industry colleague Elizabeth Glau. Megan and Elizabeth also talked about an article from Skift in which the airline industry was called out for not being as eco-friendly as they purport. This was a perfect precursor...
Changing Leadership & Futurecasting the Industry with Michael Dominguez
October 17, 2019 14:56 - 48 minutes - 44.4 MBInside Events Podcast, hosted by Megan Powers; Episode #4 - “Changing Leadership & Futurecasting the Industry with Michael Dominguez,” with guests Michael Dominguez & Shannon DeSouza. In our first half our host Megan Powers, from Powers of Marketing, discussed news with event technology industry colleague Shannon DeSouza. Initially they discuss how climate change is actually an opportunity for making money. The importance of providing some relief for the planet (our industry is one of the ...
The State of the Meetings & Events Industry with Key Leader Annette Gregg
October 03, 2019 17:03 - 59 minutes - 54.7 MBInside Events Podcast, hosted by Megan Powers; Episode #3 - “The State of the Meetings & Events Industry with a Key Leader,” with guests Christy Lamagna & Annette Gregg. In our first half our host Megan Powers, from Powers of Marketing, discussed the news with Christy Lamagna. Some big news was announced during IMEX America, including Event Manager Blog being acquired by Skift, and Annette Gregg (guest for the show) having started in a new position at MPI Global as Senior VP of Experien...
How Data is Changing Events - With Baptiste Boulard, CEO of Swapcard & Simon Foster, CEO of Comexposium; Hosted by Megan Powers
August 15, 2019 11:48 - 1 hour - 67.3 MBIn our first half our host Megan Powers, from Powers of Marketing, discussed news with Swapcard CEO Baptiste Boulard. Boulard and Megan discussed a couple of developments within the event industry with regard to exhibitor satisfaction and data theft. In the second half our guest is Simon Foster, CEO of Comexposium. He joined Megan and Baptiste in talking about marketing and sales, and the use of data the industry. Two excellent Exhibition News article quotes from guest Simon Foster: “I ...
Inside Events Podcast Launch, Hosted by Megan Powers; Episode #1 - Nick Borelli & Julius Solaris
July 15, 2019 10:24 - 1 hour - 65.6 MBThis podcast is dedicated to the event industry, with the aim to save meeting and event professionals time learning about the latest news and key personalities in the industry. In our first half our host Megan Powers, from Powers of Marketing, discussed the news with Nick Borelli from Borelli Strategies. Borelli gave his opinions on the latest developments in the event industry. In our second half, we brought in a star guest Julius Solaris from Event Manager Blog. He joined the co-hosts in t...