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Branding Consistency Across the Whole Automotive Group with Samantha Morrow
InsideAuto Podcast
English - July 01, 2024 10:52 - 19 minutes - 9.02 MBAutomotive Leisure Business Entrepreneurship industryleaders aharonhorwitz autoleadstar automotiveindustry automotives cars Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
In this episode of InsideAuto, Samantha Morrow, Marketing Director at Hello Auto Group, chats with Ilana Shabtay about the CDK outage, the major marketing changes Hello Auto has made over the past few months, understanding the demographics of each individual dealership, and leveraging AI-based marketing tools to improve results.