“Procedures change, principles don’t.” - Jayson Wells


Today’s guest is Jayson Wells, Experience Teller, Author, and Enhancement Coach. Jayson is a former professional basketball player who now travels around the country developing extraordinary winners so they can go inspire and motivate the world.  He is the author of “The Things We Know, But Do Not Do”, a book to help educate parents, athletes and coaches about what’s most important during your journey through sports. In this episode, Jayson sits down with the Innovation City team to discuss his “why,” how his years of playing basketball have shaped who he is, his key to being an effective storyteller, and much more!