077: Book launch recap, part 1: organic marketing

This episode of Indie Author Weekly is a book launch recap of how things went with my book launch last month, for my latest romcom, Her Bad Idea. This is a 2-part series because I have a LOT of behind-the-scenes info to share with you! This episode is all about the organic marketing and book community side of things, and next week, I’ll talk about paid promotions and ads.

Quick overview of the book: Her Bad Idea tells the story of Scarlett, a burlesque dancer with a failing business, who has the opportunity to win a huge cash prize by participating in a dance competition. The only catch is that she needs to have a dance partner in order to join the competition… and she’s stuck with her extremely attractive and super annoying nemesis, Pete Fraser.

Her Bad Idea is a slow burn, enemies to lovers, fake relationship romantic comedy. It’s the 7th book in my Polyamorous Passions series, and it can be read as a standalone. It has received rave reviews from readers, and you can grab your copy on Kindle, Kobo, Nook, or anywhere else you read books.

Topics for this book launch recap: 

Book community and advance readers (book bloggers, bookstagrammers, and a book launch team) Paid advertisements & book publicity and marketing in email listsBook sales and income earned from this book launch

This episode is all about the book community and organic marketing. TUNE IN to get the inside scoop... 

Resources & links mentioned in this episode:  

Learn more about all of Sagan's books at SaganMorrow.com/books .Grab your copy of Her Bad Idea at SaganMorrow.com/booksGrab your copy of Her Bad Idea on Amazon .Grab your copy of Her Bad Idea on Kobo .Grab your copy of Her Bad Idea on Barnes & Noble .Episode 70 of Indie Author Weekly: Book launch plan breakdown for Her Bad Idea .ConvertKit (email marketing platform) .Citrus Rose blog .Winter Reader 40 .Rae's Reading Lounge .Diary of a Wannabe Writer .Mari Loves Books .Book Addict Reviews .Tune into Indie Author Weekly on your favourite podcast platform at SaganMorrow.com/podcast .Read sample chapters of the books at SaganMorrow.com/secretpodcast .Subscribe, rate & review this podcast on Apple Podcasts .

Let's chat about this episode:  

@Saganlives on Twitter and Instagram .Hashtag: #IndieAuthorWeekly .Email [email protected] .Share your thoughts (or submit requests for future episode topics) in this survey at SaganMorrow.com/question 

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