ITT 130: How to Become an Authority in Your Space with Ian Brodie
In The Trenches
English - November 27, 2017 13:00 - 41 minutes - 42.1 MB - ★★★★★ - 50 ratingsBusiness Society & Culture Philosophy business entrepreneurship entrepreneur marketing leadership finance interview health productivity entrepreneurs Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: ITT 129: How to Utilize the Three P's of Profit with Tema Frank
Ian Brodie is an expert at helping consultants and coaches become seen as authorities in their fields. Today, we're diving into this exact topic and Ian is really bringing some top-notch advice and tips so you definitely don't want to miss this one.
In this broadcast, Ian Brodie and I talk about:
What does it mean to be an authority in your space?
What’s better: more clients at a lower rate or fewer clients at a higher rate?
If water can be branded, why can’t you?
The two paths to becoming an authority in your space
The importance of having a different methodology, a hook, and evidence
Why most people don’t accurately estimate their own level of expertise
Ian’s Five-Day Authority Challenge
And so much more.
How to connect with Ian Brodie online:
Ian Brodie's Website
Ian Brodie on Facebook
@ianbrodie
Great quote from Ian Brodie:
"Good relationships [with your clients] can sometimes hold you back." - @ianbrodie
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