Charlie Hoehn, in my opinion, is one of the smartest online marketers in the world so I’m incredibly honored to have him on the show. Charlie’s worked with people like Ramit Sethi, Seth Godin, and Tim Ferriss. He’s recently launched a new book, Play for a Living, and he’s got a ton of incredible information for us today.


In this broadcast, Charlie Hoehn and I talk about:
Charlie s take on the Fyre Festival debacle
How Charlie sourced free work from 75 international artists for his book
How Charlie started working with Tim Ferriss
The benefits of working for free
The right way to work for free
Charlie s approach to connecting with VIP s
The line between under and over delivering your free work
How to transition from free to paid work
The tactic Charlie used to raise $10,000 in 35 hours for his book

How to connect with Charlie Hoehn Online:
Charlie’s Website
Charlie’s Book, Play for a Living
Charlie’s Book, Recession Proof Graduate
@CharlieHoehn
Charlie on Facebook
Charlie on LinkedIn

Resources Mentioned in this Episode:
Amazon Mechanical Turk
12 Lessons Learned While Marketing the 4-Hour Body
Pre-Suasion by Robert Cialdini
Influence by Robert Cialdini

Click to Tweet:

There s all sorts of scenarios that prevent people from purchasing right away, so you ve got to follow up. – @CharlieHoehn

If you enjoyed today s podcast, please leave a review on iTunes here. Thanks so much in advance for your support.

The post ITT 103: How to Succeed by Working for Free with Charlie Hoehn appeared first on Tom Morkes.

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