Building community while merging physical and virtual event spaces with Arianna Black
Event Experience
English - January 22, 2024 08:13 - 34 minutes - 47.8 MB - ★★★★★ - 21 ratingsMarketing Business Management events eventexperience eventmarketing eventprofessionals eventsindustry inperson leadership management marketers marketing Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Welcome to the Event Experience podcast by Bizzabo! This episode features Arianna Black, the Director of Events and Digital Experiences for Women in Product.
Join Black as she delves into her extensive background in event production and explores her current role at Women in Product. She shares her insights on creating engaging virtual and physical event spaces while emphasizing the importance of community-driven events and boosting sponsor ROI. She also explores how virtual events have evolved, highlighting their challenges and opportunities.
Black’s approach to event planning is strategic and data-driven, aiming to make each event meaningful and impactful for every attendee. The conversation also covers the use of technology in events — including generative AI — and how it can enhance personalization and networking opportunities.
Here’s what you’ll hear about in this conversation:
The significance of community-driven events in empowering women in product management roles.
Strategies for merging physical and virtual event spaces for enhanced attendee and sponsor experiences.
Insights into the evolving nature of events, focusing on engagement, inclusivity, and the importance of personalization.
Mentioned in This Episode