165 TikTok - Necessary or Not?

Ignite Your Estate Agency

English - June 21, 2024 07:00 - 22 minutes - 15.8 MB
Marketing Business Entrepreneurship estate agency real estate estate agent estate agents marketing growth business growth lead generation Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: 164 Mastering Difficult Client Relationships: From Emotional Resilience to Effective Communication Strategies

Next Episode: 166 Adam Day from eXp talks to Sam about the rise of the personal agent model

Unlock the secrets to revolutionising your estate agency’s marketing strategies through the dynamic power of TikTok!

Dispel the myth that TikTok is only for the younger crowd and learn how it can become a strategic asset in your marketing toolkit.

Discover the importance of crafting platform-specific content and the advantages of persistent innovation. We’ll tackle the challenges of staying authentic while appealing to high-end property markets, sharing strategies to maintain credibility and capture attention.

Plus, get an exclusive look at how Ashdown Jones maintains their top-tier engagement. This episode is packed with actionable advice designed to elevate your agency's profile. Tune in to transform and IGNITE your agency.

When you’re ready here are 3 ways we can help you to IGNITE your agency:

1. Come see behind the scenes of AshdownJones in Windermere on this unique and FREE day! Book your spot here www.ajmastermind.co.uk/btsday

2. Listen to another episode: https://www.ajmastermind.co.uk/ignite-podcast

3. Request an AJ Mastermind brochure by calling 015394 40892 or emailing [email protected]

Ask your questions to Sam Or Phil: [email protected] OR [email protected]

Engage with ambitious agency owners and grow your business by visiting our private Mastermind Facebook page: https://www.facebook.com/groups/ajmmforagencygrowth

If you have any questions please get in touch. Also, make sure you check out our upcoming events at: www.ajmastermind.co.uk/events

Some key takeaways:

➡️ Consistent, relevant content can transform an estate agent from a casual poster to a platform sensation.

➡️ Experimentation and platform-specific content are crucial for TikTok marketing success.

➡️ TikTok's diverse user base and potential for high engagement make it a valuable tool for targeting high-end properties and enhancing brand visibility.

Some great moments:

✅ “If you look up how much money you earn, say, something like two cents for every thousand views”

✅ “ They want to know how many times my wife's been to Disney World and what food she recommends in each park.”

✅ “But actually just going on and doing a walkthrough of three-bed semi, I don't think it's going to give you any extra credibility really”