Ignite Your Business® Podcast presented by GREENCREST
227 episodes - English - Latest episode: 6 months ago - ★★★★★ - 1 ratingThe Ignite Your Business® Podcast presented by GREENCREST is a resource for business owners, entrepreneurs, CEOs and other central Ohio business leaders to exchange ideas and learn from interviews with other highly respected business professionals. The subject matter includes an in-depth look at a multitude of business topics, including leadership, management, marketing and company culture.
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Episodes
Ignite Your Business® Podcast presented by GREENCREST, Episode 13: Alex Bandar, founder and chief mischief maker of the Idea Foundry
October 15, 2018 04:00 - 36 minutes - 82.7 MBOn Episode 13 of the Ignite Your Business® Podcast, Kelly Borth, CEO and chief strategy officer of GREENCREST, interviews Alex Bandar, founder and chief mischief maker of the Idea Foundry. Bandar discusses his business journey from finding inspiration in his sister’s art to gaining recognition for Columbus makers on a national level. Bandar also shares his views on innovation and how Columbus businesses can stay creative, competitive and successful. Click here to find out more about the ...
Ignite Your Business™ Podcast presented by GREENCREST, Episode 13: Alex Bandar, founder and chief mischief maker of the Idea Foundry
October 15, 2018 04:00 - 36 minutes - 82.7 MBOn Episode 13 of the Ignite Your Business™ Podcast, Kelly Borth, CEO and chief strategy officer of GREENCREST, interviews Alex Bandar, founder and chief mischief maker of the Idea Foundry. Bandar discusses his business journey from finding inspiration in his sister’s art to gaining recognition for Columbus makers on a national level. Bandar also shares his views on innovation and how Columbus businesses can stay creative, competitive and successful. Click here to find out more about the ...
Ignite Your Business® Podcast presented by GREENCREST, Episode 12: Rebecca Johnson-Gilbert, GREENCREST’s director of digital marketing
October 08, 2018 04:00 - 4 minutes - 9.96 MBOn Episode 12 of the Ignite Your Business® Podcast, Rebecca Johnson-Gilbert, GREENCREST’s director of digital marketing, explains how to make a successful marketing plan that will turn your analytics into meaningful numbers that are able to meet your business goals. From defining strategy, tactics, and key performance indicators, to implementation, interpretation and marketing integration, Johnson-Gilbert provides tips and suggestions that will show how powerful a tool analytics can be on ...
Ignite Your Business™ Podcast presented by GREENCREST, Episode 12: Rebecca Johnson-Gilbert, GREENCREST’s director of digital marketing
October 08, 2018 04:00 - 4 minutes - 9.96 MBOn Episode 12 of the Ignite Your Business™ Podcast, Rebecca Johnson-Gilbert, GREENCREST’s director of digital marketing, explains how to make a successful marketing plan that will turn your analytics into meaningful numbers that are able to meet your business goals. From defining strategy, tactics, and key performance indicators, to implementation, interpretation and marketing integration, Johnson-Gilbert provides tips and suggestions that will show how powerful a tool analytics can be on ...
Ignite Your Business™ Podcast presented by GREENCREST, Episode 11: Kent Johnson, chief executive officer Highlights for Children
October 01, 2018 04:00 - 21 minutes - 48.8 MBOn Episode 11 of the Ignite Your Business™ Podcast, Kelly Borth, CEO and chief strategy officer of GREENCREST, interviews Kent Johnson, chief executive officer of Highlights for Children. Johnson discusses the history of Highlights for Children and what made a man with a doctorate in physics come to Columbus to join his family’s business. Johnson also shares insight on where Highlights for Children is headed on a national and global scale and what it takes for a Columbus business to develo...
Ignite Your Business® Podcast presented by GREENCREST, Episode 11: Kent Johnson, chief executive officer Highlights for Children
October 01, 2018 04:00 - 21 minutes - 48.8 MBOn Episode 11 of the Ignite Your Business® Podcast, Kelly Borth, CEO and chief strategy officer of GREENCREST, interviews Kent Johnson, chief executive officer of Highlights for Children. Johnson discusses the history of Highlights for Children and what made a man with a doctorate in physics come to Columbus to join his family’s business. Johnson also shares insight on where Highlights for Children is headed on a national and global scale and what it takes for a Columbus business to develo...
Ignite Your Business™ Podcast presented by GREENCREST, Episode 10: Kelly Borth, CEO and chief strategic officer of GREENCREST
September 24, 2018 04:00 - 6 minutes - 14.4 MBOn Episode 10 of the Ignite Your Business™ Podcast, Kelly Borth, CEO and chief strategy officer of GREENCREST, shares her 12 steps to creating a successful marketing plan for Q4. Borth’s step by step guide will ignite businesses and give sound business footing into Q1 and beyond. Click here to find out more about GREENCREST.
Ignite Your Business® Podcast presented by GREENCREST, Episode 10: Kelly Borth, CEO and chief strategic officer of GREENCREST
September 24, 2018 04:00 - 6 minutes - 14.4 MBOn Episode 10 of the Ignite Your Business® Podcast, Kelly Borth, CEO and chief strategy officer of GREENCREST, shares her 12 steps to creating a successful marketing plan for Q4. Borth’s step by step guide will ignite businesses and give sound business footing into Q1 and beyond. Click here to find out more about GREENCREST.
Ignite Your Business® Podcast presented by GREENCREST, Episode 9: Rick Crossland, owner, A Player Advantage Consulting, and Author
September 17, 2018 04:01 - 25 minutes - 58.1 MBOn Episode 9 of the Ignite Your Business® Podcast, Kelly Borth, CEO and chief strategy officer of GREENCREST, interviews Rick Crossland, owner, A Player Advantage Consulting and author of “The A Player: The Definitive Playbook and Guide for Employees and Leaders Who Want to Play and Perform at the Highest Level”. Crossland discusses how to attract and develop “A” Player personnel, what his almost 30 years of studying “A” Players reveals about them and why "B" and "C" players can harm a bus...
Ignite Your Business® Podcast presented by GREENCREST, Episode 9: Rick Crossland, owner, A Player Advantage Consulting, and author — “The A Player: The Definitive Playbook and Guide for Employees and Leaders Who Want to Play and Perform at the Highe
September 17, 2018 04:01 - 25 minutes - 58.1 MBOn Episode 9 of the Ignite Your Business® Podcast, Kelly Borth, CEO and chief strategy officer of GREENCREST, interviews Rick Crossland, owner, A Player Advantage Consulting and author of “The A Player: The Definitive Playbook and Guide for Employees and Leaders Who Want to Play and Perform at the Highest Level”. Crossland discusses how to attract and develop “A” Player personnel, what his almost 30 years of studying “A” Players reveals about them and why "B" and "C" players can harm a bus...
Ignite Your Business™ Podcast presented by GREENCREST, Episode 9: Rick Crossland, owner, A Player Advantage Consulting, and author — “The A Player: The Definitive Playbook and Guide for Employees and Leaders Who Want to Play and Perform at the Highe
September 17, 2018 04:01 - 25 minutes - 58.1 MBOn Episode 9 of the Ignite Your Business™ Podcast, Kelly Borth, CEO and chief strategy officer of GREENCREST, interviews Rick Crossland, owner, A Player Advantage Consulting and author of “The A Player: The Definitive Playbook and Guide for Employees and Leaders Who Want to Play and Perform at the Highest Level”. Crossland discusses how to attract and develop “A” Player personnel, what his almost 30 years of studying “A” Players reveals about them and why "B" and "C" players can harm a bus...
Ignite Your Business™ Podcast presented by GREENCREST, Episode 8: Michele Lemmon, GREENCREST director of account services and public relations
September 10, 2018 04:01 - 3 minutes - 9.08 MBOn Episode 8 of the Ignite Your Business™ Podcast, Michele Lemmon, GREENCREST Director of Account Services and Public Relations, discusses how to properly leverage media relations into marketing objectives in the digital age. Lemmon talks about how media relations is about building a relationship with a specific audience, the advantage of earned media over paid, and the transformation that media relations can play in turning your business into a thought leader. Click here to find...
Ignite Your Business® Podcast presented by GREENCREST, Episode 8: Michele Lemmon, GREENCREST director of account services and public relations
September 10, 2018 04:01 - 3 minutes - 9.08 MBOn Episode 8 of the Ignite Your Business® Podcast, Michele Lemmon, GREENCREST Director of Account Services and Public Relations, discusses how to properly leverage media relations into marketing objectives in the digital age. Lemmon talks about how media relations is about building a relationship with a specific audience, the advantage of earned media over paid, and the transformation that media relations can play in turning your business into a thought leader. Click here to find...
Ignite Your Business® Podcast presented by GREENCREST, Episode 7: Rick Malir, president and founder of City Barbeque
September 04, 2018 04:01 - 22 minutes - 52.4 MBOn Episode 7 of the Ignite Your Business® Podcast, Kelly Borth, CEO and chief strategy officer of GREENCREST, interviews Rick Malir, president and founder of City Barbeque. Malir shares how starting small led him to thinking big. He also reveals some of the pitfalls and successes of establishing and running 39 company-owned restaurants, and City Barbeque’s plans for future growth. Click here to find out more about City Barbeque. Click here to find out more about GREENCREST.
Ignite Your Business™ Podcast presented by GREENCREST, Episode 7: Rick Malir, president and founder of City Barbeque
September 04, 2018 04:01 - 22 minutes - 52.4 MBOn Episode 7 of the Ignite Your Business™ Podcast, Kelly Borth, CEO and chief strategy officer of GREENCREST, interviews Rick Malir, president and founder of City Barbeque. Malir shares how starting small led him to thinking big. He also reveals some of the pitfalls and successes of establishing and running 39 company-owned restaurants, and City Barbeque’s plans for future growth. Click here to find out more about City Barbeque. Click here to find out more about GREENCREST.
Ignite Your Business® Podcast presented by GREENCREST, Episode 6: Kelly Borth, CEO and chief strategy officer of GREENCREST
August 27, 2018 04:00 - 4 minutes - 10.8 MBOn Episode 6 of the Ignite Your Business® Podcast, Kelly Borth, CEO and chief strategy officer of GREENCREST, talks about how a chance encounter led her to reexamine how businesses dominate the marketplace and build brand advocates. Borth reminds business leaders how dominance happens, the steps and vision it takes to get there and how to map out a viable marketing strategy. Click here to find out more about GREENCREST.
Ignite Your Business™ Podcast presented by GREENCREST, Episode 6: Kelly Borth, CEO and chief strategy officer of GREENCREST
August 27, 2018 04:00 - 4 minutes - 10.8 MBOn Episode 6 of the Ignite Your Business™ Podcast, Kelly Borth, CEO and chief strategy officer of GREENCREST, talks about how a chance encounter led her to reexamine how businesses dominate the marketplace and build brand advocates. Borth reminds business leaders how dominance happens, the steps and vision it takes to get there and how to map out a viable marketing strategy. Click here to find out more about GREENCREST.
Ignite Your Business® Podcast presented by GREENCREST, Episode 5: Janet Meeks, author, co-founder and CEO of Healthcare Alignment Advisors LLC., former president of Mt. Carmel St. Ann’s Hospital
August 20, 2018 04:00 - 24 minutes - 56.3 MBOn Episode 5 of the Ignite Your Business® Podcast, Kelly Borth, CEO and chief strategy officer of GREENCREST, interviews Janet Meeks, co-founder and CEO of Healthcare Alignment Advisors LLC., former president of Mt. Carmel St. Ann’s Hospital and the author of the book “Gracious Leadership: Lead Like You’ve Never Led Before.” Meeks lays out why leadership begins with employee engagement, how to maximize interactions, and how to flip worker negativity into something positive. Click her...
Ignite Your Business™ Podcast presented by GREENCREST, Episode 5: Janet Meeks, author, co-founder and CEO of Healthcare Alignment Advisors LLC., former president of Mt. Carmel St. Ann’s Hospital
August 20, 2018 04:00 - 24 minutes - 56.3 MBOn Episode 5 of the Ignite Your Business™ Podcast, Kelly Borth, CEO and chief strategy officer of GREENCREST, interviews Janet Meeks, co-founder and CEO of Healthcare Alignment Advisors LLC., former president of Mt. Carmel St. Ann’s Hospital and the author of the book “Gracious Leadership: Lead Like You’ve Never Led Before.” Meeks lays out why leadership begins with employee engagement, how to maximize interactions, and how to flip worker negativity into something positive. Click her...
Ignite Your Business™ Podcast presented by GREENCREST, Episode 4: Rebecca Johnston-Gilbert, GREENCREST’s director of digital marketing
August 13, 2018 04:00 - 5 minutes - 11.8 MBOn Episode 4 of the Ignite Your Business™ Podcast, Rebecca Johnston-Gilbert, GREENCREST’s director of digital marketing, unveils the inside secrets to social media marketing. From where your company should focus its online presence and measure success to claiming your business and maintaining reputation, Johnston-Gilbert provides tips and suggestions that will lead your business to social media success. Click here to find out more about GREENCREST.
Ignite Your Business® Podcast presented by GREENCREST, Episode 4: Rebecca Johnston-Gilbert, GREENCREST’s director of digital marketing
August 13, 2018 04:00 - 5 minutes - 11.8 MBOn Episode 4 of the Ignite Your Business® Podcast, Rebecca Johnston-Gilbert, GREENCREST’s director of digital marketing, unveils the inside secrets to social media marketing. From where your company should focus its online presence and measure success to claiming your business and maintaining reputation, Johnston-Gilbert provides tips and suggestions that will lead your business to social media success. Click here to find out more about GREENCREST.
Ignite Your Business™ Podcast presented by GREENCREST, Episode 3: Michael Schoedinger, president Schoedinger Funeral and Cremation Services
August 06, 2018 04:00 - 27 minutes - 63.9 MBOn Episode 3 of the Ignite Your Business™ Podcast, Kelly Borth, CEO and chief strategy officer of GREENCREST interviews Michael Schoedinger, president of Schoedinger Funeral and Cremation Services and advisory board member of the Conway Center for Family Business, about the importance of company culture. Schoedinger shares what company culture is, how it’s integral to his family business and how it has lead to longevity in their workforce. Click here to learn more about Schoedinger Funer...
Ignite Your Business® Podcast presented by GREENCREST, Episode 3: Michael Schoedinger, president Schoedinger Funeral and Cremation Services
August 06, 2018 04:00 - 27 minutes - 63.9 MBOn Episode 3 of the Ignite Your Business® Podcast, Kelly Borth, CEO and chief strategy officer of GREENCREST interviews Michael Schoedinger, president of Schoedinger Funeral and Cremation Services and advisory board member of the Conway Center for Family Business, about the importance of company culture. Schoedinger shares what company culture is, how it’s integral to his family business and how it has lead to longevity in their workforce. Click here to learn more about Schoedinger Funer...
Ignite Your Business® Podcast presented by GREENCREST, Episode 2: Kelly Borth, CEO and chief strategy officer of GREENCREST
July 30, 2018 04:00 - 3 minutes - 8.15 MBOn Episode 2 of the Ignite Your Business® Podcast, Kelly Borth, CEO and chief strategy officer of GREENCREST, discusses the importance of looking into the future to predict trends, consumer buying habits and how to maximize profit by adjusting your business model. Borth discusses tools, real-world implementation and how outside help can keep profit margins rising. Click here to find out more about GREENCREST.
Ignite Your Business™ Podcast presented by GREENCREST, Episode 2: Kelly Borth, CEO and chief strategy officer of GREENCREST
July 30, 2018 04:00 - 3 minutes - 8.15 MBOn Episode 2 of the Ignite Your Business™ Podcast, Kelly Borth, CEO and chief strategy officer of GREENCREST, discusses the importance of looking into the future to predict trends, consumer buying habits and how to maximize profit by adjusting your business model. Borth discusses tools, real-world implementation and how outside help can keep profit margins rising. Click here to find out more about GREENCREST.
Ignite Your Business™ Podcast presented by GREENCREST, Episode 1: Don DePerro, president and CEO of Columbus Chamber of Commerce
July 23, 2018 04:00 - 31 minutes - 71 MBOn the inaugural episode of the Ignite Your Business™Podcast, Kelly Borth, CEO and chief strategy officer of GREENCREST, interviews Don DePerro, president and CEO of the Columbus Chamber of Commerce, about “What’s On the Mind of Today’s business owners?” DePerro shares the insight he has gleaned since joining the Chamber two years ago, and he talks about the programs available to help business owners overcome issues and strategize for success. Click here to learn more about the Columbus ...
Ignite Your Business® Podcast presented by GREENCREST, Episode 1: Don DePerro, president and CEO of Columbus Chamber of Commerce
July 23, 2018 04:00 - 31 minutes - 71 MBOn the inaugural episode of the Ignite Your Business®Podcast, Kelly Borth, CEO and chief strategy officer of GREENCREST, interviews Don DePerro, president and CEO of the Columbus Chamber of Commerce, about “What’s On the Mind of Today’s business owners?” DePerro shares the insight he has gleaned since joining the Chamber two years ago, and he talks about the programs available to help business owners overcome issues and strategize for success. Click here to learn more about the Columbus ...