#97 - Unraveling PPC Strategy in Multi-Brand Healthcare: A Peak Dental Case Study

Are you ready to revolutionize your multi-brand healthcare marketing strategy? Dive into the latest episode of Ignite, where CEO, Alex Membrillo, sits down with Paid Media Supervisor, Ruchi Patel, to unravel the complexities of managing Peak Dental, a dental service organization (DSO) with 60+ locations. Discover how to navigate the intricacies of PPC and SEO for a house of brands and learn tactics that can be applied to any multi-brand healthcare specialty. From leveraging patient data to fine-tuning your ad spend by zip code, we're sharing insights that can transform your patient acquisition game. Whether you're a marketing pro for a DSO or looking to scale your healthcare business, these strategies are tailored to maximize efficiency and drive high-quality leads. Tune in to Ignite and get ready to elevate your digital marketing strategy to new heights!

ADDITIONAL RESOURCES:

Peak Dental Case Study - https://www.cardinaldigitalmarketing.com/healthcare-case-study/dso-digital-marketing-seo-ppc-analytics/ 

Patient Prism: Revolutionizing Healthcare Through AI and Innovation, with Amol Nirgudkar - 

https://www.cardinaldigitalmarketing.com/healthcare-resources/podcast/patient-prism-revolutionizing-healthcare/ 

Why You Need HIPAA-Complaint Call Tracking at Your Healthcare Organization -

https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/why-you-need-hipaa-compliant-call-tracking-at-your-healthcare-organization/