#119 - The Power of Patient Podcasts in Modern Hospital Marketing with Bonnie Ward

Ignite: Healthcare Marketing Podcast

English - July 02, 2024 12:00 - 26 minutes - 24.9 MB - ★★★★★ - 4 ratings
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Previous Episode: #118 - Hospital Marketing: The Role of Healthcare Professionals in Building a Trusted Brand with Andrew Henderson

Next Episode: #120 - B2B2C Strategies in Healthcare: Winning Employer Clients with Lindsey Kratzer

This week on Ignite, you'll hear expert insights from Cardinal’s CEO, Alex Membrillo and Market Director, Marketing and Communications at CHI St. Vincent, Bonnie Ward. Discover innovative strategies for healthcare marketing, including patient podcasts and the use of online health quizzes to drive patient engagement and track results. This episode is packed with actionable tips that can help you maximize your marketing budget and achieve measurable outcomes.

RELATED RESOURCES

Full-Funnel Healthcare Marketing: How to Engage Patients at Every Step of Their Journey - https://www.cardinaldigitalmarketing.com/healthcare-resources/podcast/full-funnel-marketing-engage-patients-throughout-journey/

7 Ways Digital Marketing Can Improve The Patient Experience - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/7-ways-digital-marketing-improve-patient-experience/

2024 Hospital & Health System Marketing Trends - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/hipaa-compliant-martech/

Patient-Centric Marketing: How to Define and Reach Your Ideal Audience - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/hospital-health-system-marketing-trends-2024/