The One Thing That Matters - How to Find a Differentiator That'll Support a Business

Idea to Startup

English - August 16, 2023 09:00 - 24 minutes - 22 MB - ★★★★★ - 134 ratings
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Previous Episode: How to Stop Being Your Startup's Bottleneck

Next Episode: A Weekly System to Keep Entrepreneurs With Jobs Moving Fast (Part 1 - Strategy)

Today, we'll help you find a differentiator powerful enough that it can support your business. We'll talk through what a differentiator actually allows you to do, five prompts to help you uncover and test one for your business, and Brian's favorite current differentiator - Popup Bagels.

Tacklebox Beehiiv Popup Bagels

00:00 Beehiiv
00:33 Differentiator intro
04:00 What do you hire a differentiator to do?
05:44 The Attention Pie
09:03 Smooth Jazz
09:28 Popup Bagels
16:30 Five Prompts for Your Differentiator