How to Create Useful Content (feat. the "creating content by not creating any content" method)

Idea to Startup

English - March 01, 2023 11:00 - 21 minutes - 19.6 MB - ★★★★★ - 134 ratings
Business Education customer startup accelerators accelerator business startups entrepreneur entrepreneurship new york entrepreneurs acquisition Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: How to stack risk early, tackle the cold start problem, and compete by understanding incentives with Jareau Wadé

Next Episode: Thrust and Drag Part 1: A System to Keep Momentum

Today, we'll talk about content. Two of the most asked questions we get are "should I create content?" and "if I should... what the heck should I say?"

Creating content feels daunting until you realize the best way to create content is to not create content. We go through how to do that, leaning on a few examples and a content generating framework. We also crown the best burrito in NYC.

Tacklebox Dos Toros / El Gallo Bird by Bird