THINK Leaders - Interview with Randall Rothenberg, President & CEO at IAB

IBM thinkLeaders

English - April 14, 2016 17:41 - 59 minutes - 54.9 MB - ★★★★★ - 15 ratings
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Previous Episode: THINK Leaders - Interview with Eamonn Store, CEO Guardian News & Media, NA

Next Episode: THINK Leaders - Interview with Jay Ku, SVP Partnerships at Participant Media

Robert Schwartz, VP Global Digital Marketing and Engagement at IBM, sits down with IAB's President and CEO, Randall Rothenberg. Randall shares what he is focusing on at IAB and his thoughts on ad blockers and ad fraud.