The Speed of the Customer Feat. Liesbeth Oudkerk, Product Owner, Digital Transformation, KLM

IBM thinkLeaders

English - August 15, 2018 18:08 - 8 minutes - 9.35 MB - ★★★★★ - 15 ratings
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In this episode of thinkPod, Amanda Thurston, Leader, Digital Marketing Services, speaks to Liesbeth Oudkerk, Product Owner, Digital Transformation at KLM. They talk about putting your employees at the center of transformation efforts, building customer experience through multi-disciplinary teams, and leveraging design thinking principals for driving creativity.