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YouTube's Podcast Ad Policy, B2B's Marketing Bloom, Publishers Mislabeled as MFA
Sounds Profitable
English - October 17, 2023 19:06 - 4 minutes - 4.49 MB - ★★★★★ - 4 ratingsBusiness News Tech News podcasting smart speakers streaming audio social audio apple clubhouse spotify youtube pandora Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: YouTube Passes Netflix w. Teens, Targeting Gen Alpha, Public Media's Future, & More
Next Episode: Confused About Video? The Listeners Aren’t!
Here's what you need to know for today in the business of podcasting:YouTube Podcasts in the UK and The Youtube Advertising Conundrum by Adam Bowie [Source]Some Black-owned publications push back on MFA reform amid declining traffic by Kayleigh Barber and Sara Guaglione [Source]Why the time is now for agencies to establish a B2B arm by Jason Pollock [Source]…as for the rest of the news: YouTube launches new AI-powered tool to target popular videos related to specific cultural moments, and a new Crowd React Media study finds 63% of sports audiences engage with radio and/or podcasts.