Creating Omnipresent Ad Campaigns with Bryson Hilton - Episode 15
How I Sold Your Attention with Travis Chambers
English - June 14, 2018 15:00 - 11 minutes - 10.7 MB - ★★★★★ - 3 ratingsBusiness Education entrepreneurs influencermarketing influencers scalablesocialvideos socialads socialmediainfluencers viralmarketing youtube Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Next Episode: Dear Millenial with Chelann Gienger - Episode 16
Understanding how to attribute ROI to ad campaigns often leaves you with silo or inaccurate data. Bryson Hilton talks about creating an omnipresent advertising focus to get the full picture of how people consume your ads, and search across multiple platforms for a true ROI.
Join Travis Chambers and guests as they share epic stories about hacking media, getting people’s attention, and turning them into customers.
Links and Resources from this Episode
For transcriptions and additional information of this episode go to: www.chamber.media Connect with Bryson Hilton https://www.linkedin.com/in/meetbryson [email protected]
Show Notes
Bryson’s ad buying background. - 1:02 How to attribute ROI with ad campaigns. - 1:54 Understanding the correlation across multiple platforms. - 3:30 The relationship with search in the ad process. - 4:32 Why brands often have the biggest lift in retail. - 6:47
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