Stonyfield Yogurt: Gary Hirshberg
How I Built This with Guy Raz
English - October 02, 2017 04:01 - 59 minutes - 54.3 MB - ★★★★★ - 29.2K ratingsBusiness business entrepreneurship entrepreneur health interview marketing leadership finance startups productivity Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
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In 1983, two hippie farmers decided to sell homemade organic yogurt to help raise money for their educational farm in New Hampshire. As the enterprise grew into a business, it faced one near-death experience after another, but it never quite died. In fact it grew — into one of the most popular yogurt brands in the US. PLUS in our postscript "How You Built That," how Indiana Jones inspired Steve Humble to sell secret passageways for a living.
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